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Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab by Studio Tali Gotthilf

Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2021 A' Design Award Tooj in Tsim Chav Sab Hauv thiab Kev Nthuav Qhia Competition Category.


ToojSab Hauv· 2021

Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab

by Studio Tali Gotthilf

Client: Studio Tali Gotthilf

A' Design Award Tooj Winner in Sab Hauv Category

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Verified Award Winner

Verify Award Status for #119863

Colors

The Design

About Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab

Qhov kev paub txog kev noj mov no nyob rau hauv ib puag ncig ua haujlwm Hi-Tech nyob rau yav qab teb Israel, muab kev dim ntawm kab lis kev cai chaw ua haujlwm niaj hnub mus rau qhov chaw so kom txaus siab yam tsis tau tawm hauv lub tsev. Lub ntsiab lus tsim tau txais kev tshoov siab los ntawm peb hom: Pop Art, Art Deco thiab Modern, sib koom ua ib qho lus pom ntawm kev lom zem. Qhov kev tsim chaw no phim nrog lub tuam txhab cov nqi zog: ua siab loj thiab npau suav. Axis ntawm kev txav ntawm qhov rooj nkag coj cov neeg tuaj saib mus rau hauv txoj kev taug kev ntev 40-meter, txhais tau los ntawm hauv pem teb, qab nthab thiab cov teeb pom kev zoo. Lub teeb ntuj yog ib qho tseem ceeb uas raug xav txog.

The Recognition

About the A' Design Award Tooj

Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Pop Modern Design Chaw Noj Mov Thev Naus Laus Zis Siab ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
An innovative dining experience within a Hi-Tech work environment in Southern Israel, offering escape from everyday office culture to a relaxing get-away without leaving the building.
This space design matches the company values: to dare and to dream.
Axis of movement from the entrance leads the visitor into a 40-meter length corridor, defined by the floor, ceiling and lighting fixture extension.
Dimensions & Packaging
1200 Sq.meter space, length 80 meters, width 15 meters, height 6 meters.
Tags
A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
Production Technology
Metal, glass and wood uniquely combine together and function as definitive wall petitions running the full length of the dining space passageway, creating a sculpture-type room divider.
Design Challenge
The large, empty, open space was allocated for dining purpose design during the building construction. This space needed to include an industrial kitchen alongside a dining compound. Natural light was a vital element component taken into consideration, the challenge being a long and narrow space providing light outlets at the extreme ends only. Light compensation was provided in the form of bright neon signs attached to the walls, in addition to the warm Led light fixtures.
The long and narrow shape of the room was dramatized using Art Deco slab dividers, marking the division between corridor and dining areas.
Research
Design research consisted of planning the number of daily users, calculating the kitchen capacity to provide sufficient dishes, sitting accomodation and time settings. One thousand meals is the limited kitchen capacity, providing for two hundred diners at a time. The company has seven hundred employees with a three-hour lunch break allowance. The research was built upon past documentation from previous company locations.
Inspiration
The design theme was inspired by three distinct styles: Pop Art, Art Deco and Modern, combined into a single visual message of recreation.
A hint of the American vintage Diner period is portrayed by neon signs placed casually on the walls, the tall Art Deco dividers extend the entire length of the eatery and combine with the modern concrete floor and wall tiling.
The furniture chosen is of understated design blending amongst the various design statements.
Project Duration
The project started in February 2019 in Sderot, Israel and finished in February 2020, and was open to the public in February 2021 in response to the pandemic restrictions.
Operation Flow
Upon entering, the visitor instantly recognizes the functional layout, with a clearly defined path. The user initially encounters the hand-washing niche, followed by various buffet stations leading to the sitting area. Exit from the dinery is equally practical and defined.
Team Members
Head Designer: Tali Gotthilf.
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications
Image Credits
Photographer: Yanai Deitsch

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