BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm los ntawm DB and B Pte Ltd

Qhov qauv tsim BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm los ntawm DB and B Pte Ltd yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Kub hauv Pawg Sib Tw Tsim Chav Sab Hauv thiab Kev Nthuav Qhia.

KubSab Hauv· 2021

BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm

los ntawm DB and B Pte Ltd

Tus Neeg Siv: DB and B Pte Ltd

Tus Yeej A' Design Award Kub hauv Pawg Sab Hauv

25,648

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #122119

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm

BD's Hype Tribe yog ib qho chaw ua haujlwm sab hauv uas nyob rau ob txheej ntawm ib lub tsev hauv Singapore. Qhov kev tsim qauv no ua ke ntau lub tuam txhab ua haujlwm rau hauv ib qho chaw zej zog sib koom. Ib qho chaw tos txais qhua, cov chaw cafe ua haujlwm sib koom thiab cov cheeb tsam ua haujlwm tau txuas los ntawm ib txoj kev pom kev zoo nkauj tsis tu ncua. Ib qho chaw cafe tau txais kev tshoov siab los ntawm qhov chaw zoo li sab nraum zoov thiab muab ib puag ncig ntsiag to thiab xis nyob. Cov phiaj acoustic dai saum ntoo tsim kom muaj kev xav tias muaj kev ntws mus saum qhov chaw. Ntoo thiab cov nroj tsuag ntsuab tau muab sib xyaw los coj cov ntsiab lus ntawm xwm (biophilic) los rau sab hauv tsev. Ib txoj hauv kev sib koom rooj ua haujlwm txhawb kev siv qhov chaw hauv txheej tsev kom muaj txiaj ntsig zoo.

Qhov Lees Paub

Txog A' Design Award Kub

BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. BD's Hype Tribe Kev Tsim Qauv Sab Hauv Chaw Ua Haujlwm ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.
Cov Ntsiab Lus: Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic
Kev Sib Tw Tsim Qauv: Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.
Kev Tshawb Fawb: The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others.
Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys.
Kev Txhawb Siab: Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.
Lub Sij Hawm Ua Hauj Lwm: The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.

Nyeem Tsab Xov Xwm

Txhawb Nqa