Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg by Nick Kawamoto

Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg by Nick Kawamoto is a highly esteemed winner of the very prestigious 2022 A' Design Award Kub in Tsim Khoom Siv Kev Ruaj Ntseg, Kev Nyab Xeeb thiab Kev Saib Xyuas Competition Category.

KubKhoom Siv Kev Ruaj Ntseg· 2022

Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg

by Nick Kawamoto

Client: Cisco Meraki

A' Design Award Kub Winner in Khoom Siv Kev Ruaj Ntseg Category

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The Design

About Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg

Meraki MV2 yog ib lub koob yees duab ruaj ntseg uas tsim los rau hauv tsev thiab cov chaw ua lag luam. Ib qho khawm txav tau cia lub koob yees duab tais tau ua ib lub duab zoo li lub tais me lossis nthuav qhib ua ib daim ntawv sawv ntsug. Lub qhov muag koob yees duab tuaj yeem taw mus rau ntau qhov chaw, thiab lub koob yees duab tuaj yeem muab tso rau ntawm lub rooj, ntawm phab ntsa lossis saum qab nthab. Kev ua haujlwm hauv lub koob yees duab nws tus kheej thiab kev tswj hwm hauv huab (cloud) ua rau tsis tas yuav muaj cov servers thiab software ntxiv. Machine learning pab txhawb kev tshawb pom yam khoom, kev faib pab pawg thiab kev taug qab tam sim ntawd. Kev sib txuas tsis siv xov hlau, USB-C thiab kev teeb tsa hauv xov tooj ntawm tes ua rau kev txhim kho yooj yim.

The Recognition

About the A' Design Award Kub

Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Meraki MV2 Lub Koob Yees Duab Ruaj Ntseg ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: MV2 brings enterprise-grade security and analytics together in a flexible, compact form. A unique hinge, flexible mounting, wireless capability, USB-C, and mobile onboarding enables a seamless install. Onboard CPU and cloud management eliminates infrastructure and software requirements. MV2 uses machine-learning for real-time object detection, classification, and tracking with no servers or hardware required. The API data provides journey mapping insights for safer, more efficient processes.
Dimensions & Packaging: -76mm x 68-129mm
-Expansive coverage with a wide 103° horizontal field of view
-High-definition video with 4MP sensor and 1080P video resolution
-Built-in motion analytics for intelligent insights
-In-camera machine-learning capability for intelligent object detection
-Simplified management with Meraki cloud architecture
-Secure boot and firmware backed by hardware security chip
-Secure video access and privacy with user accounts
-Integrated wireless
-Night vision with IR illumination up to 8m
Tags: Meraki, MV2, Smart Camera, Security Camera, Cisco Systems, Flex Camera
Production Technology: MV2 has 50 unique parts dialed in for the right fit and feel. Two complex hinge mechanisms allow for thousands of adjustments without losing holding power, all while passing live data wires. The components in the hinge are assembled with less than a 0.02mm tolerance, thinner than a human hair. Plastic and metal injection molding, machining, die casting, welding, and stamping are only a few of the processes used to make the parts inside an MV2. AI inspection on the assembly line ensures quality.
Design Challenge: The design challenge had two main objectives: Match the bowl shaped aesthetic of the MV line, and be able to aim the lens in any direction from a variety of desk, wall, and ceiling installations. The original MV design was intended for dome cameras only so it did not lend itself to a flex camera. The concept to transform from the compact bowl shape to a freestanding form using a hinge solved both objectives while giving the MV2 a unique and playful character that’s perfect for the SMB customer.
Research: We began with the previous bowl shaped MV camera as a baseline and began sketching and prototyping ways to make the shape more versatile. Whether it was with 3D printed parts or pieces of fruit from our lunch, we learned continually over the first few years what was important for MV2's usability. Many adjustable products were studied via tear downs. No corner of our work space was exempt from testing an install scenario; the camera had to be able to be mounted anywhere and aimed at anything.
Inspiration: The security camera space is saturated with mundane boxes, domes, and cylinders that lack individuality and character. The MV2 is a bellwether for human centered design and user experience. It’s rare to find an object so perfectly balanced between functionality and personality. MV2 had to feel at home in a server closet or in a boutique coffee shop so it’s friendly, not intimidating. Transforming compact to standing mode gives MV2 a playful personality that transcends typical camera aesthetics.
Project Duration: The project concept started in June of 2016 and began shipping in June of 2021.
Operation Flow: The MV2 is packaged in its opened, standing form, so that the user immediately begins to play with the hinge mechanism upon unboxing. This playful initial experience informs the user how they will eventually aim the view. Swiveling the base, lifting the hinge, and rotating the lens is a seamlessly intuitive process that brings joy to the user, creating a personal connection to the product. MV2 can be deployed in a simple standing scenario, on the wall, or on the ceiling with the mounting plate.
Patents: Patent Pending. #1027877. Nick Kawamoto, Daniel Lee, Ram Swamy, Ian Snyder, Nick Abalos, Parmis Taidy, Brad Palladino. 2020. US.
Team Members: Nick Kawamoto
Parmis Taidy
Brad Palladino
Alex Gioe
Ian Snyder
Nick Abalos
Daniel Lee
Phil Brown
Morgan Teachworth
Image Credits: Cisco Systems Inc.