Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob by Yao Dai and Hengbo Zhang

Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob by Yao Dai and Hengbo Zhang is a highly esteemed winner of the very prestigious 2022 A' Design Award Nyiaj in Tsim Khoom Zoo Nkauj, Kev Tu Tus Kheej thiab Khoom Pleev Competition Category.

NyiajKhoom Pleev· 2022

Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob

by Yao Dai and Hengbo Zhang

Client: Yao Dai

A' Design Award Nyiaj Winner in Khoom Pleev Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

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The Design

About Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob

Book Text: Pure yog ib qho khoom siv kho qhov ncauj ob-hauv-ib uas siv hluav taws xob, uas muab tus txhuam hniav siv hluav taws xob thiab tus tso dej ntxhua kev nruab nrab ntawm cov hniav los ua ke rau hauv ib tug kav tuav. Tus kav tuav paub txog kev hloov cov khoom siv thiab hloov nws tus kheej ntawm hom txhuam hniav thiab hom tso dej ntxhua kev nruab nrab ntawm cov hniav, uas ua kom yooj yim rau kev siv thiab txuag chaw. Ib tug kiv cua tso pa cua tsim ua ke qhuav lub taub txhuam thiab tiv thaiv kom tsis txhob muaj kua dej sib txhaws. Tom qab txhua zaus siv, tus kav tuav thiab cov khoom siv raug muab tso rau hauv lub thawv khaws cia uas txuas nrog lub hauv paus, qhov chaw uas ua tiav kev them hluav taws xob thiab kev tua kab mob siv teeb ultraviolet.

The Recognition

About the A' Design Award Nyiaj

Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Pure Primary Function: Cov Khoom Siv Kho Qhov Ncauj Siv Hluav Taws Xob yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: PURE is a 2-in-1 electric oral care kit that insists sustainability philosophy for long-lasting durability. PURE integrates an electric toothbrush and a water flosser to meet the needs of a wide range of users, simplifying operation and saving space. The toothbrush handle switches between toothbrush or water flosser modes by recognizing module replacements. A built-in airflow fan prevents moisture contamination of the brush head and avoids psychological discomfort.
Dimensions & Packaging: Width 85 mm x Depth 140 mm x Height 315 mm
Tags: personal care, toothbrush, multifunctional, water flosser, sterilization, 2 in 1, bathroom
Production Technology: The manufacturing process uses the following technologies: plastic injection and metal stamping. The product receives in some parts that compose it, the epoxy painting process. The materials used are silicone rubber, carbon steel, aluminum, magnets, stainless steel, chrome, titanium, ABS plastic, and LEDs.
Design Challenge: The innovation of this two-in-one oral care kit focuses on taking advantage of the size of the micromotor to meet people's daily oral care needs while also saving space. Through analyzing the design language characteristics of more than 30 products currently on the market, we optimized our own design language for oral care products. Besides, the challenge was also to explore and develop compact units for personal accessories.
Research: We studied oral care statistical reports from China and the US, respectively. We analyzed and compiled information about the popularity and market sales of electric toothbrushes and water flossers. Based on the situation mastered from the trend survey and our understanding of sustainability design, we analyzed our target users' expectations from an oral care kit. From the perspective of visualization, we also applied the principles of marketing advertising analysis combined with market popular visual elements for rendering and layout.
Inspiration: Electric toothbrushes and water flossers have become commonplace oral care products that people take for granted in their daily lives. But considering their size and environment, the idea of combining them into one was born.
Project Duration: The project started in May 2021 and finished in December 2021 in the US and China.
Operation Flow: This toothbrush has an on/off switch and a gear control. The user pushes the switch to turn on the toothbrush mode and keeps pushing up to blow air to dry the brush head. The water flosser head can be changed by unlocking the switch on the handle, which automatically recognizes and switches to water flosser mode. The water flosser can be used by connecting the bottom of the handle to the base. After each use, place the handle and accessories into the storage box attached to the base to complete charging and UV disinfection.
Team Members: Yao Dai
Hengbo Zhang
Wenxi Qi
Image Credits: Main Image: Yao Dai and Hengbo Zhang
Image #01: Yao Dai and Hengbo Zhang
Image #02: Yao Dai and Hengbo Zhang
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Image #04: Yao Dai and Hengbo Zhang