Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev by Yirong Yang

Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev by Yirong Yang is a highly esteemed winner of the very prestigious 2023 A' Design Award Nyiaj in Tsim Chav Sab Hauv thiab Kev Nthuav Qhia Competition Category.

NyiajSab Hauv· 2023

Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev

by Yirong Yang

Client: Poly (Wuhan) Real Estate Development Co., Ltd.

A' Design Award Nyiaj Winner in Sab Hauv Category

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Colors

The Design

About Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev

Poly Hankou Mark yog ib lub chaw muag vaj tsev nyob rau hauv Hankou, Wuhan, Suav teb. Sab hauv muaj 722 square meters thiab ua tiav xyoo 2021. Cov cim hnub qub ua hlau, cov teeb crystal thiab cov duab ntxoov ntxoo ntawm vaj tsev ua rau chav tos qhua muaj ib puag ncig zoo li kev kos duab. Lub qab nthab hlau nrog daim iav dub xim mem cim pom lub nroog tus duab thiab qhia tawm tus qauv niaj hnub no. Cov qhua taug ib txoj kev uas muaj kev sib txawv ntawm qhov pom kev thiab qhov ntxoov ntxoo. Cov iav muaj hlau xov ua ci rau lub nroog uas muaj neeg coob tus duab pom kom zoo nkauj thiab mos muag. Qhov kev tsim no txuas cov qauv vaj tsev hauv zos nrog lub neej hauv nroog niaj hnub no.

The Recognition

About the A' Design Award Nyiaj

Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Poly Hankou Mark Kev Tsim Sab Hauv Rau Chaw Muag Vaj Tsev yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The designer transforms the social circle's positioning into a concrete symbol, extracting visual elements from "modern classic" characteristics. The philosophy of simplicity and elegance and exquisite details are integrated into the sales center, allowing visitors to be immersed in the imagination of urban life and aesthetic experience.
Dimensions & Packaging: Project Area: 722 square meters
Tags: Yirong Yang, Aesthetic Experience, Hankou, Urban Culture, Sales Center
Production Technology: An artistic ambience is created in the reception hall by virtue of star totems with affluent metal materials and rich shapes, together with the shadow of crystal lighting and the silhouettes of architecture. The steel ceiling with inky mirror reflects the epitome of city, integrates the classic culture from the luxury brand and highlights the modernist style.
Design Challenge: The core design of this project lies on the effective connection between living environment and city, showing further pursuit for lifestyle and quality of life. Starting with the positioning of the product's style, the designer creates a new urban space where history, culture and spiritual civilization meet. By integrating the essence of the local and carrying the modernity, the designer wishes to awaken people's deep knowledge and inner identity of urban culture in a new experience of elegance.
Research: Since ancient times, Hankou has been praised as "the first prosperous place in Chu State. Due to its docks culture and commercial ports, it boasts great competitiveness both at home and aboard. Hankou culture we feel comes from the surging river, flowing through thriving past to modern urban life. The project site's cultural vein, which is a fusion of China and the West, is integrated into the space by using a stylish, elegant, and modern bright-line approach, creating an appealing atmosphere.
Inspiration: Inspired by the artistic dialogue between ancient and modern times, the designer strives to continue the aesthetic elements of the local architecture in silhouette form. By combining the elegant temperament and aesthetic essence of international luxury brands, the designer works to infuse the urban spirit of fashion, elegance, and modernity into the space.
Project Duration: The project is located in Hankou, Wuhan, China and completed in 2021.
Operation Flow: Following the guide line, visitors will walk along a passage with contrast between light and shade, which connects the old shadow of the building and the new trend of the city. The designer deconstructs and connects gemstones and color genes, creating a beautiful visual image of hollow art lighting interlocking with each other. The wired glass frames the city's bustling image in a hazy manner, continuing the beauty of local architecture through silhouette.
Image Credits: Photographer Feng Jian