Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom) los ntawm Shigeru Kubota

Qhov qauv tsim Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom) los ntawm Shigeru Kubota yog tus yeej muaj nqis heev ntawm qhov khoom plig 2026 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Chav Sab Hauv thiab Kev Nthuav Qhia.

NyiajSab Hauv· 2026

Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom)

los ntawm Shigeru Kubota

Tus Neeg Siv: Metoa Ginza

Tus Yeej A' Design Award Nyiaj hauv Pawg Sab Hauv

20,067

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #176030

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom)

Qhov chaw no muaj lub ntsiab hais txog kev sib ntsib ntawm cov thev naus laus zis siab tshaj plaws thiab tib neeg. Los ntawm cov khoom qhia ua lag luam, thev naus laus zis ntsib kev kos duab, thiab tib neeg txuas nrog cov khoom qhia. Nyob rau hauv lub tsev haus kas fes, cov qhua tuaj xyuas sib txuas lus thiab ib pab pawg neeg raug tsim tawm. Thaum cov kev sib ntsib sib tshooj no sib ntxuam ua ke, lawv tsim cov kev nco ntsoov ruaj khov, tso ib qho kev xav sov so thiab zoo txog qhov chaw no. Cov phaj honeycomb ob txheej uas thaiv lub elevator tsim ua ib daim qauv zoo li paj thaum ib txheej raug tig 90 degrees, xa cov lus hais tias thev naus laus zis txuas tib neeg los tsim ib lub ntiaj teb zoo siab dua.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom) yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom) xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Metoa Ginza Kev Ua Haujlwm Tseem Ceeb: Chaw Tso Khoom Qhia (Showroom) yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Metoa Ginza is Mitsubishi Electric's showroom, designed to showcase its 12 businesses. In order to introduce various technologies from home appliances to space, medical, and infrastructure, in a limited space, we proposed a layout with a community cafe on the first floor and exhibition spaces on the second and third floors, where events are held four times a year to showcase the 12 businesses. The exhibition was designed to be like a gallery, with the concept of Cutting-edge Technology and art.
Qhov Loj & Ntim: The showroom covers a total area of approximately 900 square meters across three floors. The first floor is primarily dedicated to a cafe area, while the second and third floors are allocated for exhibition spaces.
Cov Ntsiab Lus: Mitsubishi Electric, Event space, 100th anniversary, Corporate exhibition, Communication space, Corporate museum, Corporate brand promotion
Thev Naus Laus Zis Tsim Khoom: In addition to design, we were heavily involved in overall branding from a comprehensive production perspective and worked to raise awareness by unifying the design of the naming, logo design, key visuals, main videos, uniforms, goods, and other elements. We also requested the cafe on the first floor to develop a menu in accordance with Mitsubishi Electric's event and conducted unified event promotions on all floors.
Kev Sib Tw Tsim Qauv: The huge honeycomb panels surrounding the elevator are double-layered, and when the honeycomb panels on the back side are rotated 90 degrees and stacked, a flower pattern is created, symbolizing the overlap of technology brings happiness to people. The structure piercing through three floors was difficult to realize, but it was completed by dividing the hexagons into parts and connecting them together. The translucent white color shines in the light, brightly expressing people's happiness.
Kev Tshawb Fawb: Mitsubishi Electric is involved in various businesses, including home appliances, elevators, space, robotics, medical equipment, and infrastructure. To appeal these businesses, the company went beyond simply displaying its products and incorporated the perspectives of artists to express its technologies as works of art, creating new experiences and positive impressions. Achieving this required understanding and decision-making on the part of the company through research and persuasion.
Kev Txhawb Siab: A place, theme of meeting people, based on the concept of Touch of Advancement. Each business's exhibition brings technology and art to meet people and the cafe brings people to create a community. These are connected and the design conveys the message: technology brings happiness to people. The two-layer honeycomb panels surrounding the elevator create a flower-like pattern when one side is rotated 90 degrees. It messages that technology will come together to create a happier world.
Lub Sij Hawm Ua Hauj Lwm: This project began in Tokyo in October 2014 and was completed and opened on March 31, 2016. It closed on August 4, 2025.
Txheej Txheem Ua Hauj Lwm: Metoa GINZA is Mitsubishi Electric's showroom with a cafe on the 1st floor and exhibition spaces on the 2nd and 3rd floors, where exhibitions have been changed 4 times a year. Rather than simply displaying products, the showroom collaborates with artists to create an experience that can be enjoyed as art. Over the past 10 years, 6 million people have visited here, which has established itself as a place for new discoveries. After closing, the showroom will tour the country as the event, Metoa.
Cov Tswv Cuab Pab: General production Interior design: Shigeru Kubota
General production, VI design, Art direction: Arata Maruyama
General production, Event design: Masato Tanaka
Overall supervision: iPLANET Incorporated
Interior construction: MURAYAMA INC.
Design: WORKTECHT&Co.
Moving logo Opening video production: Norimichi Hirakawa
Interactive Video Production: amana inc.
Opening video production: WOW Inc.
Video system design: Kyoeisha Co., Ltd.
Furniture design and production: HAY hutte design
In-house background music and ELV surround sound: Yosi Horikawa
Technical support and equipment provided: Mitsubishi Electric Corporation
PR: TANK Inc.
Printed matter copywriting: Keita Fukasawa