Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom by Taobao Design

Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom by Taobao Design is a highly esteemed winner of the very prestigious 2026 A' Design Award Nyiaj in Tsim Chav Sab Hauv thiab Kev Nthuav Qhia Competition Category.

NyiajSab Hauv· 2026

Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom

by Taobao Design

Client: Tmall Home

A' Design Award Nyiaj Winner in Sab Hauv Category

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Verified Award Winner

Verify Award Status for #180315

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom

Tmall Home Zheng Zhou Song Shan Lu yog ib lub khw muag khoom siv hluav taws xob hauv tsev uas muaj thaj chaw nthuav qhia loj 3,170 square meters. Lub ntsiab lus Txhua Yam Loj Hlob txuas lub ntsej muag khw sab nraud, thaj chaw nkag, thaj chaw pab cuam ua ke thiab thaj chaw toj roob hauv pes ntsuab. Lub ntsej muag khw siv cov duab ua tej txheej txheem zoo li kwj dej uas tau kev tshoov siab los ntawm cov noob qoob tawg hlav. Qhov chaw nkag muab cov pobzeb pua hauv av tsis nplua thiab tsis ci ua ke nrog cov iav ntse rau kev nthuav qhia thiab kev sib cuam tshuam. Cov nroj tsuag ntsuab ib txwm nyob tau hauv qhov ntxoov ntxoo, cov pobzeb ntuj tsim thiab cov tais mos tshiab tsim tshwj xeeb xav tau kev saib xyuas tsawg xwb. Qhov kev tsim qauv no nthuav tawm thev naus laus zis thiab kab lis kev cai Sab Hnub Tuaj ua ke.

The Recognition

About the A' Design Award Nyiaj

Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Tmall Home Zheng Zhou Song Shan Lu Kev Tsim Qauv Sab Hauv Tsev Muag Khoom yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project weaves the theme of All Things Grow through the outdoor storefront, entrance functional area, integrated service area, and green landscape, creating an immersive environment where technology and culture converge. Through thematic storytelling, it organically merges home appliances, user emotions, and Eastern philosophical concepts, transforming the commercial space beyond a mere venue for transactions into a cultural medium that conveys brand values and lifestyle vision.
Dimensions & Packaging: The exhibition area is 3,170 square meters.
Tags: Tmall Home Design,All Things Grow,Eastern Aesthetics,Sprouting Seedlings,Smart Interaction,Green Landscape of Pines, Pebbles and Mosses,Lifestyle Proposition,Fusion of Technology, Futurism, and Art,Home Appliance Retailer
Production Technology: The outdoor storefront adopts a streamlined, layered structure that captures the graceful silhouette of sprouting seedlings. At the entrance, non slip matte stone flooring and crystal clear smart mirror panels in walls meet display and cleaning requirements while improving user interaction. The green landscape combines shade tolerant evergreen species, natural pebbles, and custom moss trays to ensure enduring ecological beauty with minimal maintenance, embodying a commitment to sustainability.
Design Challenge: The core innovation is creating a spatial paradigm that integrates culture, technology, and emotion. Unlike conventional home appliance retailers centered on product display, the project is rooted in Eastern ecological wisdom. It uses the metaphor of growth to suggest technological evolution and the concept of Xianjing to reimagine service value, imbuing the commercial space with narrative depth and emotional resonance. This pioneers a shift from selling products to offering ideal lifestyles.
Research: As Gen Z emerges as the dominant consumer cohort, their expectations for cultural resonance and immersive experiences have risen dramatically. Concurrently, competition in the home appliance industry has shifted from mere specification comparisons to holistic scenario based solutions. In response, this project addresses the modern desire for technological warmth and mental relaxation by merging Eastern natural philosophy with smart technology, establishing a distinctive brand identity.
Inspiration: The project draws inspiration from nature and Eastern philosophy. All Things Grow inherits the cosmology of the Tao Te Ching, while Qiyun Xianjing echoes the pursuit of reclusion found in traditional landscape paintings. The seedling like outdoor storefront, the mirror motif in the water purifier area, and the meticulously designed green landscape collectively translate man nature harmony and void solid interplay into tangible spatial language, achieving a modern expression of cultural heritage.
Project Duration: The project was designed and fully realized in 2025.
Operation Flow: The outdoor storefront mimics sprouting seedlings to convey natural vitality, evolving into an artistic interface that bridges technology, nature, and culture. The area for water purifiers and cleaning appliances at the entrance guides users toward an efficient, fulfilling lifestyle. The integrated service area features soft materials, gentle circulation, and a serene ambiance, along with the green landscape, creating a sanctuary where visitors can pause with ease and restore emotional balance.
Team Members: Xiaoyuan Gu
Ruihua Diao
Shen Lv
Li Tang
Jinjin Meng
Chunxue Zhang