Keymotif Tus Tuav Tseem Ceeb by Vassilis Mylonadis

Keymotif Tus Tuav Tseem Ceeb by Vassilis Mylonadis is a highly esteemed winner of the very prestigious 2017 A' Design Award Hlau in Tsim Rooj Tog Competition Category.

HlauRooj Tog· 2017

Keymotif Tus Tuav Tseem Ceeb

by Vassilis Mylonadis

Client: Mydesign Mylonadis

A' Design Award Hlau Winner in Rooj Tog Category

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Verified Award Winner

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Colors

The Design

About Keymotif Tus Tuav Tseem Ceeb

Nws yog qhov txaus nyiam heev uas tuaj yeem pom qhov sib txawv ntawm ib lub teb chaws keeb kwm thiab lus dab neeg los ntawm kev xav txawv. Qhov ntawd tau coj mus rau kev tsim ntawm Keymotif, ib qho tseem ceeb ntawm cov khoom uas tau tshwm sim los ntawm cov motif pom ntawm textiles uas yog tsim los ntawm ib txwm loom nyob rau hauv Northern Greece. Keeb kwm nyob rau ntawm tus tuav tseem ceeb thiab ua rau lub sijhawm tshiab.

The Recognition

About the A' Design Award Hlau

Keymotif Tus Tuav Tseem Ceeb yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Keymotif Tus Tuav Tseem Ceeb xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Keymotif Tus Tuav Tseem Ceeb tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The idea that one's absence from home or office could be transformed into a colour footprint by removing a key holder from it's base was very intriguing to me.
Dimensions & Packaging: Keymotif base including 2 key holders 110 mm x 110 mm x 30 mm, Package(Stamped cardboard with rubber band) 120 mm x 140 mm x 33 mm
Tags: product design, key holder, decorative items, souvenir
Production Technology: Keymotif is made out of laser cut okoume wood and white plexiglass. Because of the different nature of the materials, there was a lot of fine tuning that took place in order to reach the desired result.
Design Challenge: The transition from the folklore past to the present situation made me to lean first to wood as a natural material which would be complemented with Plexiglas. Keeping in mind the factor of sturdiness and after several tests with different types of wood, okoume plywood seemed to be the finest solution. On the other hand Plexiglas due its technical abilities of bending seemed quite appropriate. That combined together, led us to the design of a well-balanced product with a profound reference to Greece's recent past.
Research: I was always intrigued by the technical skills of the users of the traditional looms in Greece and the fine and rich results they were able to deliver through a vast number of motifs created on textiles. My idea was to brake down these motifs into simplified forms that they would be able to live through objects of our everyday life.
Inspiration: In search for a new generation of souvenirs that would bring up hidden aspects of our history, I came up with Keymotif. It is a key holder which is inspired by the motif found on textiles produced by a traditional loom. The motif from a textile, is transformed into a 3D object, which is brought into our everyday lives through a key holder.
Project Duration: The project started in October 2016 in Athens and finished in December 2016 in Athens, and was exhibited in It's all, oh so souvenir to me, Parousies 2017, Athens Greece
Operation Flow: There is a set of 2 key holders and a wall mount unit. With the removal of the key holder from its base, a coloured footprint is created.