Makedo Lub Cev Txua Ntawv Cardboard by Paul Justin

Makedo Lub Cev Txua Ntawv Cardboard by Paul Justin is a highly esteemed winner of the very prestigious 2019 A' Design Award Kub in Tsim Khoom Ua Si Competition Category.

KubKhoom Ua Si· 2019

Makedo Lub Cev Txua Ntawv Cardboard

by Paul Justin

Client: Makedo

A' Design Award Kub Winner in Khoom Ua Si Category

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Colors

The Design

About Makedo Lub Cev Txua Ntawv Cardboard

Makedo yog ib qho system qhib ntawm cov cuab yeej rau kev txua ntawv cardboard uas siv kev xav tsim. Makedo qhov system muaj xya yam khoom uas pab kom muab tau ntawv cardboard los kaw, quav thiab txuas ua ke yam tsis muaj cov npoo ntse. Cov ntsia thiab tus tsav ntsia txuas tau txog rau txheej ntawv cardboard corrugated, thaum lub log quav pab tho kab kom yooj yim muab tais ua tej duab. Cov cuab yeej no raug muab nchuav los ntawm polypropylene, ABS thiab hlau, thiab muag ua ib rab cuab yeej twg, cov kit rau tsev los sis cov kit rau chav kawm ntawv. Cov khoom tsim tau yuav xam txij li cov khoom me tuav tau ntawm tes mus rau cov khoom loj uas ib pab neeg ua ke tsim. Makedo lub hom phiaj yog pab menyuam yaus muab cov ntawv cardboard niaj hnub siv coj los siv dua tshiab los ntawm kev ua si.

The Recognition

About the A' Design Award Kub

Makedo Lub Cev Txua Ntawv Cardboard yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Makedo Lub Cev Txua Ntawv Cardboard xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Makedo Lub Cev Txua Ntawv Cardboard ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Makedo is a simple to use, open-ended system of tools for creative cardboard construction. Makedo enables children to see value in everyday cardboard and to independently repurpose it into imaginative, playful and useful creations, all the while fostering the critical thinking skills of tomorrow’s problem solvers. Makedo comes to life in collaborative, creative environments such as classrooms, maker-spaces, libraries, museums and homes.
Dimensions & Packaging: Makedo kits are available in varying quantities. From individual tools to home kits to classroom kits.

Discover - 126 pieces (320 mm x 240 mm x 45 mm)

Creations made with Makedo can be any size depending on the cardboard supply and capability of the maker/s. From one person holding a small creation in their hand up to hundreds of people collaborating to build a football field sized maze, anything is possible.
Tags: education, play, stem, steam, cardboard, toy, imagination, diy
Production Technology: The Makedo system is manufactured primarily by injection moulding.
SCRUs: PP.
Tools: ABS.
Blades: PA66 or SS#420.

As our primary market is in education, we were highly cognisant of ensuring we maintained our position of affordability for newly introduced parts and kits. Consolidated design and material selection were key to achieving this. In addition, we offer a free library of printable part files which can be 3D printed to enhance, accessorise and hack the making process.
Design Challenge: As an own brand, there is a continual subconscious process of product development. Our ongoing objective is to apply Dieter Rams’ 10 Principles of Good Design. Our primary endeavour with Makedo 3.0 was to consolidate the design language of the Makedo system (four new tools which utilise a single handle design), extend overall capability for older makers 7+ without compromising safety (3+ safe metal blades), and reducing the use of plastics in our packaging (achieved 80/100%, sku dependent).
Research: Research methodology included; documentation and discussion of our own observations and experience using Makedo, customer feedback, extensive prototyping (over 300 3D-printed/laser-cut models), user testing and multiple factory visits to discuss materials and manufacturing process.

Primary insight was a need to extend system capability as older makers were finding the SAFE-SAW too crude for refined projects whilst younger makers were becoming increasingly adept at using Makedo.
Inspiration: Children are endlessly imaginative. Ever eager to make indescribable thingamajigs for play, Paul Justin (PJ) sought to develop an open-ended construction system simple enough to enable his children (and many others) to independently create worlds of their own imagining. PJ's ‘aha moment’ was found in cardboard; a universally available, free and unlimited building block. Combined with the development of intuitive, reusable tools for crafting and connecting cardboard, Makedo was born.
Project Duration: The project started in March 2017 in Melbourne, and was introduced to trade in January 2019.
Operation Flow: The Makedo system is comprised of seven unique elements.
SCRU: connects up to three layers of corrugated cardboard.
SCRU XL: connects up to six layers of corrugated cardboard.
SCRU-DRIVER: connect cardboard as simply as righty tighty, lefty loosey.
SAFE-SAW JNR.: flexible plastic blade to saw cardboard, not fingers.
SAFE-SAW: steel blade with no sharp edges to swiftly saw cardboard.
FOLD-ROLLER: perforate lines to sculpt cardboard like a pro.
MINI-TOOL: for parallel and cooperative making.
Team Members: Paul Justin
Guy Blashki
Elio Icaza-Milson
Duncan Murray
Larissa Morkous
Felicia Pardede
Image Credits: Image #1: Photographer Mark Lobo, 2019
Image #4: Illustrator Bill Hope, 2018