Zhuyeqing Green Tea Flagship Khw los ntawm Li Xiang

Qhov qauv tsim Zhuyeqing Green Tea Flagship Khw los ntawm Li Xiang yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Kub hauv Pawg Sib Tw Tsim Chav Sab Hauv thiab Kev Nthuav Qhia.

KubSab Hauv· 2020

Zhuyeqing Green Tea Flagship Khw

los ntawm Li Xiang

Tus Neeg Siv: X+Living

Tus Yeej A' Design Award Kub hauv Pawg Sab Hauv

43,203

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #94478

Koom Npe Tos Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Zhuyeqing Green Tea Flagship Khw

Haus tshuaj yej yuav tsum tau ob qho tib si ib puag ncig zoo thiab lub siab zoo. Tus neeg tsim qauv nthuav tawm cov paj ntawm huab thiab roob hauv txoj kev ntawm kev ua pa luam yeeb dawb, thiab sprinkles ib khub ntawm cov duab zoo nkauj nyob hauv Suav teb hauv qhov chaw tau txwv. Los ntawm customized muaj tsheb thauj khoom, tus tsim qauv tsim muaj kev paub zoo rau cov neeg siv khoom, uas coj kev cuam tshuam loj loj.

Qhov Lees Paub

Txog A' Design Award Kub

Zhuyeqing Green Tea Flagship Khw yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Zhuyeqing Green Tea Flagship Khw xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Zhuyeqing Green Tea Flagship Khw ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The designer had completed the promotion of space design for a renowned green tea brand, Zhuyeqing, in its producing area Chengdu. The mountain-shaped counters seems like shrouded in the mist with bended panels which connect them drawing a graceful arc through the air. It not only meets the functional requirement of displaying goods, but also contributes the richness of aesthetic composition in the space and provides consumers with a variety of appreciative perspectives.
Qhov Loj & Ntim: The floor area of the project is 96 sqm.
Cov Ntsiab Lus: Li Xiang, retail, flagship store, interior design, xlmuse, china, immersive experience
Thev Naus Laus Zis Tsim Khoom: Not only all the power cords and power plugs were hidden in the mountain-shaped counters, but also aromatherapy electric diffuser and sound system in order to reduce objects and make the space rich in experience while simple in forms. The large-scale use of stainless steel materials have added a touch of poetic flavour to the space while still retain a style of modern fashion. The texture and color of metal are just like ink on the paper, grinding out the ethereal artistic conception that perfectly deduces the theme.
Kev Sib Tw Tsim Qauv: In a limited space with quite small area, the designer intended to use the motif of cloud and mountain as they shown in traditional Chinese painting, she would need to greatly reduce the fixed shape while at the same time satisfying all the necessary functions. And it turned out to be the biggest challenge. In additional, it became especially hard for the application of decorative film to the surface of the heteromorphic furniture. In the end, the designer asked the painters to manually paint the beautiful grains simulating that of the wood and finally realized the anticipated effects.
Kev Tshawb Fawb: Drinking tea requires both a favourable environment and a good mood, which is the reason why the designer values the guest experience to a great extent. Designer believes that experience is based on perception, therefore, she has greatly reduced the fixed shape in the space and hid most of the functional devices in the customized furniture.
Kev Txhawb Siab: The designer presents the motif of cloud and mountain in the way of freehand ink painting, and sprinkles a pair of elegant and beautiful Chinese landscape paintings in the enclosed limited space. Mountain-shaped counters extend naturally in the vertical and horizontal space. And designer transforms the mountain into cloud through the principle of mirror image. The two natural symbols appropriately describe the natural ecological origin place of zhuyeqing green tea.
Lub Sij Hawm Ua Hauj Lwm: The project finished in September 2019 in Chengdu, China.
Txheej Txheem Ua Hauj Lwm: After fully observation on the sensory needs of the consumers, designer has greatly reduced the fixed shape. Through customized function carriers, the needs of operation and consumer experience are both perfectly satisfied. The functional blocks at different levels and positions are carefully laid out, which opens up a path full of exploration and experience. Walking in the space, as if traveling through the clouds, consumers can not only appreciate the leisurely nature of the fairyland, but also enjoy sitting in the calm and peaceful mountain forest with particular interest.
Cov Tswv Cuab Pab: Designer: Li Xiang
Project manager: Ren Lijiao
Project manager: Wu Feng
Kev Qhuas Duab: Image#1: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#2: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#3: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#4: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#5: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.