The Mix Land Khoom Muag Streetwear los ntawm Yuan Lijun

Qhov qauv tsim The Mix Land Khoom Muag Streetwear los ntawm Yuan Lijun yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Tooj hauv Pawg Sib Tw Tsim Chav Sab Hauv thiab Kev Nthuav Qhia.

ToojSab Hauv· 2020

The Mix Land Khoom Muag Streetwear

los ntawm Yuan Lijun

Tus Neeg Siv: Xianxiang Design

Tus Yeej A' Design Award Tooj hauv Pawg Sab Hauv

11,644

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #99894

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog The Mix Land Khoom Muag Streetwear

The Mix Land yog ib lub khw muag khoom streetwear nyob hauv Hangzhou, Suav teb. Lub tswv yim tsim khoom pib los ntawm cov duab ntawm ib lub chaw tshuaj xyuas (laboratory) thiab siv kev coj noj coj ua ntawm txoj kev nyob deg zej zog los tso rau hauv qhov chaw pom haum. Peb qhov kev teeb tsa kos duab uas muaj zog hloov pauv, hu ua kev rho zog tawm, kev ua kom khov thiab lub rooj faib tawm, muaj suab, kev pom thiab kev kov ua ke los tsim kom muaj kev sib koom tes. Xiav neon uas ci heev, qhov rais thiab qhov rooj muaj ntau yam xim thiab cov screen digital yog cov qauv qhia tseem ceeb tshaj. Cov khoom teeb tsa qhia tau raws li muaj kev hloov chaw tau nyob rau hauv qhov chaw dav, yog li lub khw thiaj li haum rau ob qho kev lag luam thiab kev paub txog qhov chaw ntawd.

Qhov Lees Paub

Txog A' Design Award Tooj

The Mix Land Khoom Muag Streetwear yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. The Mix Land Khoom Muag Streetwear xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. The Mix Land Khoom Muag Streetwear ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The concept of store starts from the laboratory and tries to use street thinking methods and visual expression to make the interior display of this space as dynamic as street culture. The designer adds three dynamic art installations to it, energy extraction, condensation and decomposition table, which all together through sound, vision and touch gives consumers a more immersive interactive experience.
Cov Ntsiab Lus: street culture,art installations,interactive experience,retail,interior design
Thev Naus Laus Zis Tsim Khoom: Our impression of labs is usually accompanied with wild colors generated from various chemical reactions - the wildest colors of all, neon is also a commonly used design element in the street culture. Designer Yuan Lijun used neon in The Mix Land as highlights of the space - highly saturated neon blue installation, colorful windows and doors that create constantly changing shadows and flickering numbers on digital screens.
Kev Sib Tw Tsim Qauv: From the perspective of street culture to consider traditional design
Kev Tshawb Fawb: It is through such means as the optimization and transformation of traditional retailing methods, the application of street thinking methods, the addition of interactive experiences like art installations that better connections with consumer groups and more output channels of the content are established.
Kev Txhawb Siab: Street culture is a high-profile area in the fashion industry in recent years. With the change of consumer groups, the traditional retailing methods of stores also need to be changed accordingly. Through non-traditional designs, the interpretation of the inner spirit of street culture makes young people feel resonate and provokes the desire to explore its internal.
Lub Sij Hawm Ua Hauj Lwm: The project was launched in HangZhou in March 2019, completed in August, and exhibited in September
Txheej Txheem Ua Hauj Lwm: The Mix Land is an open book - display installations can be easily re-Arranged in the open space, making the space adaptive to diverse changes, taking care of both the commercial and experiential needs for the space.
Cov Tswv Cuab Pab: Designer: Yuan Lijun
Kev Qhuas Duab: Image#1:Photographer Wang MinJie,HangZhou,2019
Image#2:Photographer Wang MinJie,HangZhou,2019
Image#3:Photographer Wang MinJie,HangZhou,2019
Image#4:Photographer Wang MinJie,HangZhou,2019
Image#5:Photographer Wang MinJie,HangZhou,2019