Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom by PolyMorphArchitects

Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom by PolyMorphArchitects is a highly esteemed winner of the very prestigious 2020 A' Design Award Hlau in Tsim Vaj Tsev, Tsev thiab Qauv Tsev Competition Category.

HlauVaj Tsev· 2020

Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom

by PolyMorphArchitects

Client: Automobili Lamborghini S.p.A, Zhengzhou Zhongyue Lamborghini Trading Co Ltd

A' Design Award Hlau Winner in Vaj Tsev Category

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Verified Award Winner

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Colors

The Design

About Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom

Lamborghini Chaw Nthuav Qhia Khoom yog ib lub tsev nthuav qhia tsheb uas tiav rau xyoo 2019 hauv Zhengzhou, Tuam Tshoj. Lub tsev muaj 1030 square meters thiab tsim muaj plaub thaj chaw tseem ceeb: ib qhov chaw nthuav qhia tsheb tshiab, ib lub khw muag khoom thiab pab cuam kev pabcuam, ib lub chaw so VIP thiab ib lub chaw ua hauj lwm kav xam. Tus qauv tsim los ntawm ib lub voj voog uas nqig nqig raws li 60 degree kwv yees, tau txais kev tshoov siab los ntawm cov kab ntawm cov tsheb ua si nrawm. Ib lub ntsa loog uas ntxeev ncig tsis paub tas siv cov duab parallelogram thiab triangle, koom cov qhov rai kom ua ib theem sib xws. Ib txoj kev pom hauv nruab nrab ntawm ob theem txo qis tus nyhav ntawm lub voj voog rau ntawm thaj chaw me me.

The Recognition

About the A' Design Award Hlau

Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Lamborghini Exhibition Center Chaw Nthuav Qhia Khoom tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is Lamborghini's third independent designed exhibition center globally, representing the sensation of the site brought by Lamborghini's handling performance which gives full consideration to the spaces required for an exhibition hall and respects the client's culture as a key driver of the project. The building includes four main functional spaces: new car exhibition area, automobile sales servicshop 4S, VIP Lounge and management office.
Dimensions & Packaging: The project has 1030 square meters.
Tags: exhibition center, management office, VIP Lounge, Automobile Sales Servicshop 4S
Production Technology: The entire building is surrounded by a continuously revolving facade and making use of parallelograms and triangles as a base language, creating continuous surface and integration of windows, establishing an interweaving between the building and surrounding site. The entire space is activated by a design with continuous horizontal striation scoupled with vertical twists.
Design Challenge: The project covers an area less than 1000 m2, the biggest challenge is how to mediate between these two conditions within limited space, combining the features of the site to create a building that can reflect Lamborghini’s corporate spirit and creating a truly exceptional design.
Research: Selection of the site is a departure from the usual strategy, located in a city center location in a shop front which only offer limited options for how realization of the exhibition center space. Like an inverted triangle, the site for the new building is located near the airport highway at South Third Ring Road in the Zhengzhou New Zone adjacent to a 24-meter high existing building to the north with green park space located to the south, covering an area of less than 1000 m2.
Inspiration: The concept design of the Lamborghini exhibition center is inspired by Lamborghini's classic vehicle type iteration; The building emphasizes a strong visual and spatial momentum created through the form, a strong, dynamic, twisting volume which is a result of use of 60 degrees angles. The design starts with drawing inspiration from Lamborghini supercar's powerful lines and dynamic angles which draw a strong relation to the surrounding site, creating a new type of architectural landmark.
Project Duration: The project finished in 2019 in Zhengzhou, China.
Operation Flow: Visitors can engage in a type of spatial dialogue with the exterior environment through the windows unique design and spatial characteristics of the windows. Walking inside the building has the same allure or driving a special super car, while maintaining a spatial relationship between indoors and outdoors views. To eliminate the pressure of building volume, the design creates a visual corridor by use of a programmatic twist between the two floors, creating an elegant presence to new visitors.
Patents: Trademark (2019) Trademark Holder.
Team Members: Principal Architect: Chuan wang
Architecture and Interior Design Team: Pingshan Qu, Yan Xue, Bo Zhao, Tao Li, Diego Ramirez, Filippo Ogliani, Rossella Corica, Qingqing Zhang, Ting Xu, Qiyuan Liu, Qingjun Tan, Chidi Wang
Landscape Design Team: Xiaoyi Teng, Haitao Ma
Image Credits: Image #1,2,3,4,5: Xia Zhi