Pastoco Tanjur Za Tortni Grafikon – dizajner Jun Yamazaki and Takuya Osawa

Dizajn Pastoco Tanjur Za Tortni Grafikon čiji je autor Jun Yamazaki and Takuya Osawa iznimno je cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Posude za Pečenje, Stolno Posuđe, Posuđe za Piće i Posuđe za Kuhanje.

SrebroKuhinjsko Posuđe· 2021

Pastoco Tanjur Za Tortni Grafikon

autor/ica Jun Yamazaki and Takuya Osawa

Klijent: Jun Yamazaki and Takuya Osawa

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Kuhinjsko Posuđe

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Dizajn

O dizajnu Pastoco Tanjur Za Tortni Grafikon

Ova ploča s kružnim dijagramom omogućuje novim parovima da shvate koliko je njihova hrana grubo uravnotežena, bez vaganja hrane ili brojanja nutritivne vrijednosti. Tim je ciljao svježe parove za ovaj tanjur. Skloni su nezdravoj hrani u novom bračnom životu. Jer novi život s partnerom pojačava apetit. U isto vrijeme, ne žele smetati jedno drugom da previše brinu o hrani. Kako bi riješio probleme, tim je nastojao uravnotežiti jednostavnu kontrolu prehrane s uživanjem u jelu. A uspjeli su to crpeći inspiraciju iz kružnog grafikona, simbola vizualizacije ravnoteže.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Pastoco Tanjur Za Tortni Grafikon je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Pastoco Tanjur Za Tortni Grafikon bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Pastoco Tanjur Za Tortni Grafikon je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: This plate visualize the balance of nutrition in foods with its pie chart shape. Fresh couples can grasp how well-balanced their foods are intuitively, without weighing foods or calculating the amount of nutrition. Moreover, the open part shows the target the start of eating way, eating vegetables first. It prevents sharp increase of blood sugar level. Fresh couples can practice positive diet with well-balanced and healthy foods on this plate.
Dimenzije i pakiranje: The whole size of this plate is D220mm x W220mm x H20mm, the diameter of center hole is 70mm. Thanks to its compact size and center hole, if our target fills the plate with foods, the total amount of foods is not so much. And less blank spaces give them an illusion as if they eat a lot. Therefore, they eat less, and are satisfied with it.
The plate also has four colors, natural beige, white, navy and paste pink. Our target can select their favorite color from the variations.
Oznake: Tableware, Plate, Healthy foods, Diet, Nutrition, blood sugar level, insulin control
Proizvodna tehnologija: They make this plate with ceramic. And the surface finishing is fine matte texture. Its natural and warm texture makes foods look better. It will motivate them to keep healthy diet. And also, ceramic has good mass-productivity. It is not so expensive and stylish plate.
Fresh couples eat foods with this plate every day. Therefore, they did not select just easy to handle cheap plastic, hard to use stylish wood, but selected ceramic.
Dizajnerski izazov: The big challenge was balancing two conflictive factors. For the fresh couples to succeed losing weight with their plate, 1. they can control their foods without conscious restriction, 2. they can enjoy eating as well. Because most of fresh couples are not keen on keeping healthy diet to sacrifice eating happily.
If the plate is separated into small sections for each food, it looks as if the plate forces the target to eating healthy. If the plate has just organic and aesthetic design, it does not have a healthcare function. Through try and error, the team got inspiration from pie chart which is the symbol of visualization of balance, and got over the challenge.
Istraživanje: They observed the tastes and behaviors of the target. And they did interviews to them too. As the result, they found their general problems that the target tends to eat unhealthily and get fat after the marriage. Because the fulfilled life with partner enhances the appetite. And one can’t resist eating as much as the other.
Fortunately, a wife has somewhat sense of health more than her husband generally. So she has encouraged him and herself to try losing weight for some times since their marriage. But the strict management can throw cold water on their newly-married life, and get difficulty to keep on it.
Inspiracija: Most of fresh couples wish spending healthy and happy life together, but they have difficulty to practice it, especially in what they eat. Because too-managed food restricts their normal life, and they need to pay attention to calories all the time. As a result of these restrictions, they lost pleasure of eating foods. For their targets to keep the healthy diet positively, they try to solve the above problems with design.
Trajanje projekta: Our design work started in March 2020 between London and Osaka, will finish in September 2020 in Osaka in Japan.
Tijek rada: All they need to do is very simple. They should just place foods and dishes on the plate. Here is the colorful pie chart of foods. It shows what food is sufficient and is not sufficient. Now, they wonder how much the ratio of each foods are. If there is a colorful food pie chart in front of them, today’s meal will be ideal.
Članovi tima: Jun Yamazaki
Takuya Osawa
Zasluge za fotografije: Image #1: Photographer Takuya Osawa, Main image, 2020.
Image #2: Photographer Takuya Osawa, Colour Variations, 2020.
Image #3: Photographer Takuya Osawa, The detail part and texture explanation image, 2020
Image #4: Photographer Takuya Osawa, The image of plate filled with foods, 2020
Image #5: Photographer Jun Yamazaki, The usage scene Image, 2020
Video Credits: Cast Takuya Osawa and Reiri Osawa, Camera Operator Takuya Osawa and Jun Yamazaki, The short feature video, 2020