Nu Ručni sat – dizajner Maziar Mohit and Iman Kimiaei

Dizajn Nu Ručni sat čiji je autor Maziar Mohit and Iman Kimiaei iznimno je cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Nakita.

SrebroNakit· 2021

Nu Ručni sat

autor/ica Maziar Mohit and Iman Kimiaei

Klijent: I and M Design

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Nakit

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Boje

Dizajn

O dizajnu Nu Ručni sat

Nu je ručni sat s brojčanikom ispunjenim vodom. Brojčanik sadrži vodu prikupljenu iz nekih od najzagađenijih izvora vode na svijetu, steriliziranu ultraljubičastim svjetlom. Prozirne akrilne kazaljke uronjene su u vodu i ostaju gotovo nevidljive. Dodirivanje čeličnog kućišta aktivira svjetleću diodu koja osvjetljava kazaljke kako bi prikazale vrijeme. Kućište je prekriveno kupolastim safirnim staklom, a remen je izrađen od kožnog materijala od kaktusa. Oblik prati konturu kapi rose koja počiva na listu. Plava boja upućuje na netaknuti ocean.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Nu Ručni sat je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Nu Ručni sat bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Nu Ručni sat je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The watch dial is filled with water collected from the world's dirtiest water sources.
Within the water-filled dial are the watch's clear acrylic hands (powered by a Swiss Quartz Movement). They stay almost invisible in the water until you touch the watch metal body (which acts as a touch-sensitive switch), then they come to life by directing a beam of light (from an LED) through them. They glow within the murky water to show the time.
Dimenzije i pakiranje: Case diameter 38mm, thickness 12mm, strap width 20mm.
Oznake: watch, minimal, timepiece, design, unconventional, water, environment,
Proizvodna tehnologija: Domed sapphire glass with an anti-reflective coating on both sides will top the watch 316L High-quality steel case. The strap will be made of all-natural, cruelty-free cactus leather with a magnetic clasp. The polluted water inside the dial will be sterilized using UV. Swiss Quartz Movement.
Dizajnerski izazov: The biggest challenge for us was to design a conversation piece that would elegantly convey our message. We want to talk about water pollution without actually talking about it.
Istraživanje: We started with a simple question: How can we attract people's attention to a subject matter that they prefer to ignore? We did some research and talked to few experts in the fields of psychology and human behaviour. We found out that the best way to gain someone's attention is to arouse their curiosity. People tend to remember the answers better if they are the ones asking the questions. We designed Nu to be a conversation piece, an object to intrigue.
Inspiracija: Nu was born out of our concern for the environment; we aimed to attract people's attention to water pollution and the fact that time is running out for all of us to do something about it.
The morning dew inspired Nu's design. Like a water droplet on top of a leaf, the watch sits on top of the strap; the body shape follows the droplet's contour, and the pristine ocean inspired the blue colour.
Trajanje projekta: The project started in December 2020 in Toronto and finished in February 2021 in Krakow.
Tijek rada: The watch's hands are made from clear acrylic, and they are submerged in water; the refractive index of clear acrylic is close to that of water, making the hands look almost invisible. To see the time, the user touches the watch metal body. The body acts as a touch-sensitive switch for the LED, located at the base of both watch hands; it will light up, illuminating the hands.
Članovi tima: Maziar Mohit
Iman Kimiaei
Zasluge za fotografije: Image #1 : 3D Artist Iman Kimiaei, NU Image 01, 2021
Image #2 : 3D Artist Iman Kimiaei, NU Image 02, 2021
Image #3 : 3D Artist Iman Kimiaei, NU Image 03, 2021
Image #4 : 3D Artist Iman Kimiaei, NU Image 04, 2021
Image #5 : 3D Artist Iman Kimiaei, NU Image 05, 2021