Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće – dizajner Yunji Lee

Dizajn Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće čiji je autor Yunji Lee iznimno je cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Mode, Odjeće i Odjevnih Predmeta.

SrebroModa· 2021

Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće

autor/ica Yunji Lee

Klijent: Yunji Lee

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Moda

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Dizajn

O dizajnu Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće

Flatter Your Body kolekcija je ženske odjeće od šest izgleda osmišljenih tako da odgovaraju različitim tipovima tijela. Kolekcija reinterpretira korzet, odjevni predmet koji je povijesno bio neudoban za nošenje. Svaki izgled ima blago labavu siluetu s vezicama postavljenima oko grudi, struka i bokova. Zatezanjem ili popuštanjem vezica na odabranim mjestima nositeljica može prilagoditi oblik odjevnog predmeta. Uzorci pruga i nabori dodaju optičku iluziju koja podupire efekt uljepšavanja. Za proljetnu i ljetnu sezonu korišteni su lagana vuna, pamuk i vuneni krep.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Flatter Your Body Primarna funkcija: Kolekcija ženske odjeće je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The looks are created with the initial idea to embrace all the different body types. The collection consists of a new revamped version of corsets that were originally discomforting to wear. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially.
Dimenzije i pakiranje: The whole collection is 6 looks womenswear, size 0-6.
Oznake: Optical illusion, Stripe, Corset, Asymmetricity, Embracement
Proizvodna tehnologija: The placement of fabric in each garment also resembles the X-ray of a human body. For example, light and dark blue colored fabrics are layered and patched together, and black is used on the side. Layered items are also presented in the look. As the garments are for the Spring/ Summer season, light wool, cotton, and wool crepe are mainly used. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially. The optical illusion is an additional method that is used to maximize the effect of flattering, and stripe print and pleats are the elements to create the effect. The straps will also create movement in each look, and it will add the effect of optical illusion. The asymmetrical length and unbalanced detail elements will boost the aesthetic.
Dizajnerski izazov: The main challenge of this journey was to create the right silhouette and garment construction that resembles a corset but still provide comfort by placing straps at the right place to create the looks that flatter your body shape. Thus, the fabric selection was the most important decision since it resulted in totally different silhouettes depending on fabrics.
Istraživanje: The project aims to transform fashion into a non-stereotypical medium, which is used as a tool to help people to express who they are and not to be judged based on what society incorrectly portrays. By the "Beauty Standard" that social media portrays, consumers are being judged by their external looks only.
Inspiracija: There exists a desire in human nature to attract and impress by any means necessary and this has been a long-standing goal throughout the history of fashion. A plethora of methods has been employed to achieve this goal. Some of those methods aimed to accentuate, conceal, or even alter the human body shape, but it often results in physical discomfort. Historically, the corset has been developed to satisfy human's goal to flatter the different body figures to fit the "beauty standard" of the era.
Trajanje projekta: The project started in November 2019 and finished in August 2020 in Atlanta, USA.
Tijek rada: The looks can transform the shapes by how much you tighten the straps on the body and where you place the straps depending on the silhouette you want to draw around your body.
Patenti: Copyright to Yunji Lee
Zasluge za fotografije: COPYRIGHT by Yunji Lee,
Photographer, Skye Lin / Model, Allison Head, 2020