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The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video – dizajner Cheng-Hsuan Lin

Dizajn The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video čiji je autor Cheng-Hsuan Lin iznimno je cijenjeni dobitnik prestižne nagrade 2023 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Film, Video i Animacija.


SrebroFilm· 2023

The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video

autor/ica Cheng-Hsuan Lin

Klijent: 27 Design Co., Ltd.

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Film

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Dizajn

O dizajnu The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video

Najava Zlatne melodije počinje s trofejem koji se topi, simbolizirajući stalnu evoluciju i transformaciju prestižnog glazbenog događaja. Sa svakom generacijom koja prolazi, nagrade se odvajaju od tradicije i iznova izmišljaju, istražujući beskrajne mogućnosti. Poput vode, nagrade teku u različite dijelove svijeta, donoseći novi život i energiju u ciklus ponovnog rađanja. Njegov utjecaj je neopipljiv, ali dubok, širi se poput valova i ostavlja trajan dojam na sve one koje dotakne.

Priznanje

O nagradi Srebrna nagrada A' Design Award

The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. The 31st Golden Melody Awards Trailer Ceremonijalni Promo Video je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva
The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.
Dimenzije i pakiranje
The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
Use many different styles of media creation to interpret the possibility of each kind of music in Golden Melody Awards
Oznake
Music Award, Golden Melody Awards, GMA, GMA31, GMA2020, Trailer
Proizvodna tehnologija
The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
A total of 29 awards, divided into 9 categories, we condense them and define the feature of each category in a scene that jumps to one scene.
Dizajnerski izazov
The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.

We rethink and define the different possibilities of Golden Melody Awards.
During the epidemic, many things have changed, and life may no longer be the same as before, but it must be like water to reshape a new look.
Istraživanje
The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
In 2020, the epidemic has not only impacted the world, but also made us stop and rethink many things, taking the concept of rebirth as the main theme of the video.
Through the melting and final turning of the trophy into diffusion and flow, two different viewing experiences are subtly induced.
Inspiracija
At the beginning of the trailer, everything seems to melt down through the inverted lens, scene by scene until the source of the Golden Melody trophy, and when the last moment of the inversion is approaching, start fast-forward playback with the inversion, so that the original dissolution is reversed into diffusion and Flow, ingeniously elicits two different viewing experiences.
Trajanje projekta
started in May 2020 and finished in August 2020 in Taiwan, and was launched in August 2020
Tijek rada
Golden Melody Awards is Taiwan’s annual grand music awards ceremony, and we made a leading video trailer for this 31st session of the ceremony.
With the 31st Golden Melody Awards, which is also a generation from 0 to 1. We have tried different changes from the past.

Scenes that switch scenes symbolize different music styles, and each type of music deserves to be affirmed.
Patenti
Client:
Ministry of Culture
Taiwan Television Enterprise, Ltd.
Članovi tima
Director: Cheng-Hsuan Lin
Art Director: Qian-Han Chen
Producer: Yu-Hsiang Peng, Weiting Zhou
Designer: Qian-Han Chen, Bonnie Lu, Xiao-Man Lin, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Yi-Wei Wu, Sopedou Fu, Hsin Lin
Animator: Bonnie Lu, Gene Jiang, Bruce Chen, Benson Chang, Peng-Hau Wang
Colorist: Yihsun Chiang, Cheng-Hsuan Lin
Music Design: Hsiao-Chin Lin, Szu-Yu Lin , Company: WinSound Studio
Strings: Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu , Company: Just Busy Music Studio
Recording: Zen Chien, Chris Chen, Company: 112F Recording Studio
Zasluge za fotografije
Production & Design: 27 Design Co., Ltd.
Music & Sound Production: WinSound Studio
Strings: Just Busy Music Studio
Recording Engineer: Zen Chien
Recording Assistant: Chris Chen
Recording Studio: 112F Recording Studio

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