Reflex Visilica by Alexey Danilin is a highly esteemed winner of the very prestigious 2023 Srebrna nagrada A' Design Award in Dizajn Rasvjetnih Proizvoda i Armatura Competition Category.

SrebroRasvjeta· 2023

Reflex Visilica

by Alexey Danilin

Client: Maytoni GmbH

Srebrna nagrada A' Design Award Winner in Rasvjeta Category

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Verified Award Winner
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Colors

The Design

About Reflex Visilica

Reflex je visilica dizajnirana za opće i akcentno osvjetljenje. Glavna struktura je krug podijeljen po sredini i izrađen od prirodne tkanine koja je istovremeno prozirna i reflektirajuća. Stvara se meko, raspršeno svjetlo slično svjetlu u šumi. Metalna kugla unutar strukture drži dva LED izvora prekrivena difuzorima od mat stakla. Visina je podesiva, a tkaninsko sjenilo može se skinuti radi čišćenja. Stropna čašica koristi magnetne spojnice, tako da nijedan vijak ne ostaje vidljiv. Oblik i vrsta svjetla odabrani su istraživanjem provedenim s fokus grupom.

The Recognition

About the Srebrna nagrada A' Design Award

Reflex Visilica je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Reflex Visilica bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Reflex Visilica je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Thanks to research based on introspective psychology, each element and properties of the lamp are created under the influence of the focus group. For example, first we chose the shape of the object and it turned out that the shape of the circle is very close for everyone, as a symbol of the sun. Then we ask to choose the type of lighting through associations. It turned out that people like the reprinted light in the forest. Therefore, we made an asymmetric construction with these properties.
Dimensions & Packaging: Minimum height: 661 mm, Maximum height: 2,481 mm, Fabric lampshade diameter: 481 mm, Metal lampshade diameter: 100 mm. The height of the ceiling bowl with magnetic attachment: 180 mm, the width of the ceiling bowl: 60 mm. Materials: metal, cast frosted glass, fabric.

LED, Power 13W, Luminous flux 1000 Lm, Color temperature 3000 K, Color rendering index Ra: 85, Scattering angle 300°, Voltage, AC 220-240 V, Protection Class1
Tags: lighting, product design, psychology, design ideas,
Production Technology: The main structure in the form of a circle dissected in the middle is made of natural fabric with important properties: it is translucent to create soft lighting. At the same time, it is reflective to create reprinted lighting. Inside the lamp is a metal ball with two light sources. Inside are LEDs covered with glass diffusers. Metal pipe in the form of smooth lines is combined with round structures of the lamp. The ceiling bowl with magnetic fasteners is devoid of visual noise in the form of fasteners and bolts. There is a driver inside.
Inspiration: The inspiration was the methods of investigating introspective psychology, which helped make the inner world of many people more harmonious and conscious. Using these methods, we studied how a person feels different shapes and properties of a light object. We used them at every stage of the project development, and they created a lamp with characteristics that are as close as possible to a person. It was made in a way for him to like it for many years and thereby we could limit consumption for the benefit of the environment.
The name of the lamp is associated with reflection. This concept is very close to introspective psychology and means understanding and analyzing the inner world of a person.
Project Duration: The project started in April 2022 in Moscow and finished in August 2022 in Moscow, and was exhibited in Interlight Russia 2022 in September 2022.
Operation Flow: The lamp can be used for main and point lighting in space - above the desk or instead of wall bracket by the bed, or create compositions from several lamps using in a variety of spaces. The height is adjustable. The lamp is easy to use, and due to the vertical shape, dust does not accumulate. The lampshade is removable for cleaning.
Team Members: Lead designer: Alexey Danilin
Engineer: Nikita Morozov
Product manager: Natalia Danilova
Product manager: Elena Slivka
Assistant product manager: Anastasia Orlova.
Image Credits: Image #1: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #2: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #3: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #4: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #5: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Video: Maytoni brand videographer Agata Kujel 2022.