Satoro Satelitska fotografija by Chris Chung

Satoro Satelitska fotografija by Chris Chung is a highly esteemed winner of the very prestigious 2023 Željezna nagrada A' Design Award in Fotografija i Fotomanipulacija Competition Category.

ŽeljezoFotografija· 2023

Satoro Satelitska fotografija

by Chris Chung

Client: RedPeak

Željezna nagrada A' Design Award Winner in Fotografija Category

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Colors

The Design

About Satoro Satelitska fotografija

Satoro je serija fotografija malog satelita, izrađena za RedPeak. Snimke su nastale prije nego što je satelit poslan u orbitu, u području u kojem su digitalni prikazi uobičajena praksa. Bijele pozadine ističu složene detalje dizajna, dok kadriranje stvara dojam težine i prisutnosti. Kompozicije variraju od krupnih planova malih dijelova do širokokutnih prikaza cjelovite jedinice. Kontrasti svjetla i sjene otkrivaju uzorke na reflektirajućim metalnim površinama. Fotografije su snimljene tijekom dva dana u Taipeiju, za digitalnu i tiskanu upotrebu.

The Recognition

About the Željezna nagrada A' Design Award

Satoro Satelitska fotografija je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Satoro Satelitska fotografija bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Satoro Satelitska fotografija se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RedPeak and Satoro realized a series of photographs that play with colors, proportions, and compositions to create dramatic and striking images that highlight the innovative nature of the product. White backgrounds showcase the design intricacies while the framing creates a sense of weight and presence, with compositions ranging from close-ups that reveal the details of the product to wide-angle shots that capture the entire engineering feat.
Dimensions & Packaging: Produced several works in different sizes for application on different uses.
Tags: Photography, Satellite, Space, Aerospace
Production Technology: Equipped with a powerful Nikon D850 camera and two lenses: a Nikkor 70-200mm f2.8 and a Nikkor 24-70mm f2.8, and aided by the advanced lighting capabilities of the Profoto Pro-11 with ProHead Plus, this unique photographic experiment captures the stunning contrast and interplay of light and shadow surrounding the satellite.
Design Challenge: To reveal the satellite’s technical marvel while facing the constraints of working with an invaluable piece of technology. The precious nature of the technology, combined with various types of reflective materials, presented challenges when lighting the surfaces. How might the team highlight the intricate technical details of a “not-an-everyday" object from various perspectives?
Research: The photographs reveal the raw and captivating intricacies of the satellite and its patterns as light dances across its gleaming metal surfaces. In this way, this project spotlights the incredible feats of technology humanity is capable of and demystifies the mysteries of space.
Inspiration: In a field dominated by digital renderings, RedPeak and Satoro wanted to capture the ephemeral essence of a small sat before its final destination in orbit. Inspired by the potential of small sats to redefine possibilities in space, the photographs play with contrasts in lighting, and proportions, spotlighting the possibilities of this small yet empowering technology.
Project Duration: Two-day shooting in Taipei.
Operation Flow: Satellite photography for digital and print applications.
Patents: Copyrights belong to Satoro, 2023.
Team Members: CEO: Silvia Yu
Creative Director: Chris Chung
BD Director: Raychard Huang
Senior Strategists: Nathan Liao, Lucas Willery
Account Managers: Peggy Lee, Jasmine Hung
Image Credits: Image Credits:
Client: Satoro Inc.
Agency: RedPeak
Production: Howard Chang, Andy Tsui