Superegg Instalacija Skulptura by Jaco Roeloffs

Superegg Instalacija Skulptura by Jaco Roeloffs is a highly esteemed winner of the very prestigious 2020 Platinska nagrada A' Design Award in Likovna Umjetnost i Umjetničke Instalacije Competition Category.

PlatinaLikovna Umjetnost· 2020

Superegg Instalacija Skulptura

by Jaco Roeloffs

Client: Jaco Roeloffs

Platinska nagrada A' Design Award Winner in Likovna Umjetnost Category

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The Design

About Superegg Instalacija Skulptura

Superegg predstavlja brzo množenje kapsula za kavu za jednokratnu upotrebu, što simbolizira udobnost čovjeka i njegov utjecaj na okoliš. Izgledajući levitatirano nadzemno, teksturni geometrijski superegg oblik, kako ga je dokumentirao matematičar Gabriel Lame, isprekidan je nasumičnim odbačenim kafe kapsulama raspoređenim u savršene linije. Visceralno iskustvo privlači gledatelja iz svih uglova i udaljenost. Preko 3000 kapsula prikupljeno je pozivom na akciju na društvenim medijima i lokalnoj zajednici. Superegg omogućuje gledatelju da promatra otpad i potiče nove navike recikliranja.

The Recognition

About the Platinska nagrada A' Design Award

Superegg Instalacija Skulptura je pobjednik Platinske nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje uistinu izuzetnim, elegantnim i veličanstvenim dizajnima. Platinski pobjednici čudesa su stvaranja, svjedočanstva granica intelektualne kreativnosti te pokazuju nenadmašan profesionalizam i genij svojih dizajnera. Očekuje se da ovi dizajni budu najpoznatiji radovi koji određuju estetiku jednog doba, doprinose dobrobiti društva i pomiču granice umjetnosti, znanosti, dizajna i tehnologije. Superegg Instalacija Skulptura pokazuje uzvišenu razinu izvrsnosti i nedvojbeno čini svijet boljim mjestom svojim korisnim i vrijednim karakteristikama. Superegg Instalacija Skulptura je rad koji je osvojio Platinsku nagradu A' Design Award i koji budi želje, nadahnjuje, oduševljava i pali veliku radost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Modern consumer product packaging can be irresponsible to nature and the human connection with it. This sculpture reveals the beauty and harmonious co-existence of humans and nature, made possible by thought-provoking art. Combining the core elements of art, the levitated Superegg creates a visceral experience that engages the viewer from all angles and distances. The ability to experience feelings and change perspectives through art, unites people, which is reflected in the sculpture image.
Dimensions & Packaging: Dimensions, mm: 2038 high x 1463 diameter. Weight: 350kg. The bulk of the weight is concentrated in the base and centre core that gives stability. The art installation consists of 4 main parts (base, large and small wheels, aluminium strips), which facilitates the transportation of the structure and its assembling at exhibitions. Installation packaging and storage is a custom built crate with 4 panels that protects against bumps and scratches.
Tags: Superegg, installation, art-installation, sculpture, recycling, consumer products, coffee, life, feelings, earth
Production Technology: The support structure is made of aluminium, steel and plywood. The cylindrical core has 9 plywood 'wheels' cut and spaced precisely to form an exact superegg. The exterior is formed with 64 aluminium strips bent and rolled to match a 'Lame curve'. LED strips illuminate the sculpture from inside out. 3000 aluminium coffee capsules were collected via a call to action on social media and the local community. Capsules were cleaned and dents removed, then spaced accurately and glued on the surface.
Design Challenge: Creating and upscaling a superegg as documented in mathematics theory by French mathematician Gabriel Lame in the 19th century was a challenge. We first modelled the shape in 3D CAD space and converted it to 2D in order to use flat materials like plywood and aluminium sheet. Nine CNC cut plywood 'wheels' dictate the various horizontal extremities, are spread vertically along critically precise points on the core shaft ensuring the shape is true to its design parameters.
Research: Design research and development was carried out according to the author's observation of consumer behaviour and studies on the resultant impact of waste on our environment. Crowd-sourcing the main material for the sculpture installation (used coffee capsules) helped create an intriguing story of community involvement and care for the environment. The colours, shape and texture, interacting with each other in the context of the sculpture form, assisted in realising the vision of the artist.
Inspiration: The sculpture represents the rapid multiplying of single use coffee capsules, which symbolises human convenience and its impact on our environment. At the heart of the object is the geometric 'superegg' shape, combined with the capsules, it presents the contributions of hundreds of coffee consumers. The capsules are arranged into a new pattern, from random to perfectly spaced lines. This gives a new perspective and the opportunity to peruse our waste and lead us to rethink our recycling habits.
Project Duration: The project started in May 2019 in Brisbane, and finished and exhibited in September 2019 at SWELL Sculpture Festival on The Gold Coast, Australia.
Operation Flow: The sculpture serves as a visual, textured art object, with the intention of being viewed up close, or from a greater distance. Invited into serene space created by the form, line and texture, there are no defined viewing angles, encouraging the viewer to make their own discoveries. Appearing levitated above ground, the installation represents the contradiction of disorganised consumer product packaging rearranged in perfectly spaced lines, allowing for the beauty and randomness to be revealed.
Team Members: Artist: Jaco Roeloffs
Design Engineering: Andrew Strelnikov
Image Credits: Image #1: Photographer Lexi Spooner, Variations, 2019
Optional Image #1: Photographer Lexi Spooner, 2019
Optional Image #2: Photographer Lexi Spooner, 2019
Optional Image #3: Photographer Lexi Spooner, 2019
Optional Image #4: Photographer Lee Burrows, 2019