Dizayn Caster Kontwòl Remote pa Mariana Couto and Tiago Correia se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Fè nan Kategori Konpetisyon Elektwonik Gran Piblik.
FèElektwonik· 2020
Caster Kontwòl Remote
pa Mariana Couto and Tiago Correia
Kliyan: Telefonica
Gayan A' Design Award Fè nan Kategori Elektwonik
Gayan Pri Verifye
Verifye Estati Pri pou #102595Konsepsyon an
Konsènan Caster Kontwòl Remote
Te koule kontwòl remote ki fèt pou itilize ak Movistar Telefonica a ak sèvis televizyon. Eleman kontwòl enpòtan yo se zòn nan navigasyon santralman ranje ak senbòl la ak anpil atansyon mete pou fonksyon an lòd vwa entegre ki pèmèt itilizatè a kominike avèk Aura asistan vityèl. Sou do a nan kontwòl la remote, yon kouch mou bay plis konfò ak yon priz apwopriye, ki pèmèt manyen patikilyèman an sekirite. Akòz bati-an Capteur limyè, bouton ki pi souvan itilize sou kontwòl la remote limyè lè se aparèy la okipe nan yon chanm fèb limen.
Rekonesans lan
Konsènan A' Design Award Fè
Caster Kontwòl Remote se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Caster Kontwòl Remote pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Caster Kontwòl Remote pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.
Dèyè Konsepsyon an
Dosye Laprès
Kredi, manm ekip ak detay teknik konseptè a bay.
- Pwopriyete Inik
- Caster Remote Control was designed to use with Telefonica Movistar TV service. Important control elements are the centrally arranged Directional Pad area and the strikingly Voice Command button that lets the user interact with Aura, their virtual assistant.
On the reverse side of the remote a soft coating provides additional comfort and a good grip, which enables particularly secure handling. The most frequently used buttons light up when the device is picked up in a dimly lit room. - Dimansyon & Anbalaj
- Width 44.3 mm x Depth 22.1 mm x Height 191.8 mm
- Etikèt
- TV, STB, Remote Control, Caster, Electronics, BLE, Voice Search, Wireless, Telefonica, Aura
- Teknoloji Pwodiksyon
- ABS and polycarbonate (PC) plastics are put through injection moulding technique to create the casing of the Remote Control - top, bottom, battery lid and lens pieces.
The keypad piece is casted in silicone rubber with the exact specified hardness to assure an optimal button click feeling. All the graphics are silkprinted in the specified Pantone colour references using custom-tailored jigs to attest quality parameters. - Defi Dizayn
- At ideation phase the main challenge was to keep the end-user at the center of the design language. This would be the first Voice Command device for Telefonica customers, therefore it was crucial to develop a cohesive, high-tech and yet intuitive product.
- Rechèch
- Firstly, and together with Telefonica, focus groups were performed with end customers to acknowledge: (1) technological preferences, (2) ergonomic requirements, (3) sense of design, (4) emotional response to brand elements. Additionally, an extensive study has been conducted within the Call Centers' Department in order to understand the main flaws of available TV services and respective devices. Those inputs informed the Design team and served as the initial briefing.
- Enspirasyon
- The inspiration for Caster Remote Control came from automotive design, well-known by its fluent and aerodynamic lines. Therefore, Caster unique design language is marked by its flowing curves and organic shapes. This product was carefully designed to respond both to the needs of our customer, the TV operator, and to the needs of the end-user. The first ones focus on brand awareness and outstanding functionalities, whilst the latter is looking for ease-of-use and comfort.
- Dire Pwojè
- Caster Remote Control project was developed in different phases, from requirement research to product release.
First brainstorm meetings were held in March 2018, in Madrid. Until mid-2019 main actions were mechanical, electrical and software development, moulding production, and samples validation. First Mass Production run took place in November 2019, in Asia. The product was made available in stores all over Spain during January 2020. - Fliks Operasyon
- Caster Remote Control has a dual-mode interaction, from the most traditional button click to the sophisticated voice search technology. These interaction modes complement each other and provide a complete and intuitive user experience.
For an even higher-end experience, a backlight system with pick-up and light sensors has been added to the device. This allows the end user to perfectly interact with the remote even at low light conditions. - Patant
- Copyrights belong to Tech4home Ltd 2019
- Manm Ekip
- Mariana Couto
Tiago Correia - Kredi Imaj
- All images created by João Santos (Chief Design Officer at Tech4home)
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