J1M5 Boutique Fonksyon Prensipal Tradui: Konsepsyon Enteryè Boutik by Various Associates is a highly esteemed winner of the very prestigious 2021 A' Design Award Bwonz in Enteryè Competition Category.
BwonzEnteryè· 2021
J1M5 Boutique Fonksyon Prensipal Tradui: Konsepsyon Enteryè Boutik
Client: Various Associates
A' Design Award Bwonz Winner in Enteryè Category
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- Verified Award Winner
- Verify Award Status for #115786
The Design
About J1M5 Boutique Fonksyon Prensipal Tradui: Konsepsyon Enteryè Boutik
Tèks Liv Tradui: J1M5 Boutique se yon enteryè magazen mòd milti-mak ki gen 266 mèt kare nan Qingdao, Lachin. Valiz la se konsèp gidans desen an. Kabinè yo vire 360 degre nan nivo orizontal e yo ka louvri epi fèmen lib, kidonk chak inite ka fonksyone kòm yon poto, yon ray rad, yon amwa, yon chanm esè oswa yon vitrin egzibisyon. Lè w deplase kabinè yo, sa chanje aranjman an ak chemen defile mòd yo, epi sa libere espas planche louvri pou evènman pop-up ak ti konferans pou laprès. Plafon an fèt ak mikro siman ak asye enoksidab e li kache ray mouvman yo, ekleraj la ak sistèm klimatizasyon an.
The Recognition
About the A' Design Award Bwonz
J1M5 Boutique Fonksyon Prensipal Tradui: Konsepsyon Enteryè Boutik se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann J1M5 Boutique Fonksyon Prensipal Tradui: Konsepsyon Enteryè Boutik pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. J1M5 Boutique Fonksyon Prensipal Tradui: Konsepsyon Enteryè Boutik satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designers conceived J1M5 Boutique by taking "suitcase" as the design concept. The team combined the movable, flexible features of suitcase with the origin of multi-brand boutique, and at the same time took full account of spatial layout, circulation, colour palette and experiences, thereby working out unique spatial languages that blend logic with artistry.
- Dimensions & Packaging
- 1. The cabinet can rotate 360 degrees at horizontal level.
2. The cabinet satisfies needs of multipul functions, including flexible brand display, flexible cloth rails, flexible fitting room mirrors and fitting rooms.
3. The ceiling hides complex systems behind, including cabinet moving tracks, spot lighting and air conditioning systems.
4. The lighting design shows a combination of ceiling light board and PC frosted materials.
And the area of project is: 266 square meter. - Tags
- buyer shop, suitcase, reflections, fashion trends, changeable space, aesthetics, flexibility, fun
- Production Technology
- 1. The cabinets are capable of rotating 360 degrees at horizontal level and being opened and closed casually. It has flexible cloth rails and fitting room mirror to form a multi-functional fitting room, which is made of livid wood materials.
2. The ceiling integrates with complex systems, including cabinet moving tracks, spot lighting and air conditioning systems. The ceiling is made from micro cement and stainless steel.
3. The lighting design shows a combination of ceiling light board and PC frosted materials. - Design Challenge
- The ceiling is characterized by a sense of order and an structural aesthetic. It hides complex systems behind, including lighting, fire prevention system, and cabinet moving tracks, which are coordinated and integrated into a whole.
- Research
- Cabinets are made capable of rotating 360 degrees at horizontal level. Therefore, adjustment of a single structure will lead to the change of the entire space. Each combination of structures is a new presentation of functions and visual effects.
- Inspiration
- Based on the prototype of a single suitcase, various ways of use were worked out to satisfy different functions. It can be a column, a rail, a wardrobe, a fitting room, or even a display window.
This is a space with changeable structures. It can be either empty or full of columns. Various Associates broke the conventional imagination of all kinds of stores, and created a distinctive retail space for J1M5 based on functional demands and subversive design approaches. - Project Duration
- The project started in April 2020 and finished in October 2020 in Qingdao, China.
- Operation Flow
- The position of columns can be adjusted to generate different catwalk routes and spatial patterns, so as to meet varying demands for catwalk shows. Columns are moved to two sides and combined as a matrix. In this way, the usable area of the space is maximized to serve a wide spectrum of events, such as pop-ups and small-scale press conferences of brands. All other functional areas in the store are distinctive and cater for daily shooting needs.
- Team Members
- Lead Designers: Dongzi Yang
Lead Designers: Qianyi Lin
Design Team: Bo Huang
Design Team: Meiyu Jiang - Image Credits
- photo by: Feng Shao
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