Giesinger Beerhalle Fonksyon Prensipal: Design Enteryè Sal Byè by Guel Koc Janssen is a highly esteemed winner of the very prestigious 2021 A' Design Award Ajan in Enteryè Competition Category.
AjanEnteryè· 2021
Giesinger Beerhalle Fonksyon Prensipal: Design Enteryè Sal Byè
Client: Gul Koc Gmbh
A' Design Award Ajan Winner in Enteryè Category
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- Verified Award Winner
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The Design
About Giesinger Beerhalle Fonksyon Prensipal: Design Enteryè Sal Byè
Giesinger Beerhalle se yon sal byè ak yon espas evènman nan Munich, Almay. Sal prensipal la kouvri 180 mèt kare, gen yon wotè plafon 4.5 mèt epi li ka chita 160 moun. Yon rezo tiyo an kwiv soti nan mi hall antre a rive nan yon griyaj sou plafon sal prensipal la epi li fè sonje pwosesis fabrikasyon byè a. Fenèt panoramik konekte envite yo ak izin byè a. Brik resikle abiye mi ba a, epi boutèy byè resikle limen nan lobby a. Yon kontenè ekspedisyon jòn, mèble kòm yon salon, ofri konfidansyalite lwen sal prensipal la.
The Recognition
About the A' Design Award Ajan
Giesinger Beerhalle Fonksyon Prensipal: Design Enteryè Sal Byè se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Giesinger Beerhalle Fonksyon Prensipal: Design Enteryè Sal Byè pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Giesinger Beerhalle Fonksyon Prensipal: Design Enteryè Sal Byè se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
- Dimensions & Packaging
- The main hall is 180 square meters with a ceiling height of 4.5M.
- Tags
- Interior, industrial style, brewery, bar
- Production Technology
- The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
- Design Challenge
- It was important to balance the industrial style and open space by creating a sense of coziness.
- Research
- Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief. - Inspiration
- Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
- Project Duration
- The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
- Operation Flow
- The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
- Patents
- Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works - Team Members
- Gül Koc-Janssen
Shehroze Yusuf Khan
Vasudha Jindal - Image Credits
- Roman Job, Studio für Fotodesign- Munich, Germany
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