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Y3 Neue Tapi Kouri Soulye by Refaeli Ma
Y3 Neue Tapi Kouri Soulye by Refaeli Ma
Y3 Neue Tapi Kouri Soulye by Refaeli Ma
Y3 Neue Tapi Kouri Soulye by Refaeli Ma
Y3 Neue Tapi Kouri Soulye by Refaeli Ma

Bwonz Chosè · 2022

Y3 Neue Tapi Kouri Soulye

by Refaeli Ma

  • A' Design Award Bwonz 2022 in Chosè
  • CLIENT: Refaeli Yaofei Ma
  • Estimated Number of Design Views: 42,838
  • Verification code 67EA291E2A · Verify this award
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About Y3 Neue Tapi Kouri Soulye

Y-3 Neue a kraze ak tradisyon nan tou de fòm ak fonksyon. Ekipe ak jèl Equal avanse ak ligaman atifisyèl, pote konfò pandan y ap satisfè bezwen ayestetik athleisure ou yo. Y-3 Neue ede kourè kominike avèk soulye yo pi byen pase tout tan. Yon moso fib kabòn kolabore ak ligaman atifisyèl la kòmanse nan bò lateral anba a, k ap monte atravè koud yo epi separe an de direksyon. De moso yo travay ansanm pou kenbe talon kourè a byen epi anpeche tòde anòmal cheviy la pandan kouri a.

About the A' Design Award Bwonz

Y3 Neue Tapi Kouri Soulye se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Y3 Neue Tapi Kouri Soulye pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Y3 Neue Tapi Kouri Soulye satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Press Kit

Unique Properties
The Y-3 Neue breaks with tradition in both form and function.
Equipped with advanced Equal gel and artificial ligaments, bring comfort while meeting your athleisure aesthetic needs.
Dimensions & Packaging
Prototype: Men size 10 (10 11/16)
Tags
footwear design, y-3, blue, gym, treadmills, keyshot, solidworks, sewing, running, user research, trend research, design strategy, concept development, creative thinking, cmf design, market reasearch
Production Technology
Equal Gel; Y - Artificial Ligament; a layer of carbon fiber on top of the insole; Hand made upper with leather and breathable mesh; 3D cast outsole with tracking pattern
Design Challenge
Identifying the needs of each runner can be very difficult. Treadmill injury to the knee is a very complex process, during which there are many uncontrollable factors. I spend a lot of time studying anatomy knowledge. Prototype production and testing is another difficulty. Model-making methods include vacuum Form, 3D Printing & Casting, hand Sewing, and Clay Modeling.
Research
Expert Interview: Orthopaedic Doctor from Peking University Third Hospital; Owner of Makerfit Studio; Trainer of Makerfit Studio; Sales Assistant Nike; Sales Assistant of Run With Us; 3 Professional Trainer and 15 Runners
Inspiration
Treadmills provide a simple, effective aerobic workout. A staple of commercial gyms, treadmills have also become one of the most popular exercise equipment machines. Most people go to the gym in order is to maintain a healthy lifestyle through exercise. Another reason is to lose weight and transition into a healthy lifestyle. Some people find a community at the gym, and they value the social interactions they have there.
Project Duration
The project started in 2018 and finished in 2020 (Los Angeles).
Operation Flow
Y-3 Neue helps runner interacts with the shoes better than ever. A layer of carbon fiber cooperates with the artificial ligament started from the bottom lateral side, going up across the insteps then separating into two directions. The two pieces work together to hold the runner's heel properly and prevent the abnormal ankle twist during the running. The ergonomic curve of the insole would provide extra support for the arch. While heel landing on the treadmill surface, the impact pushes the gel extending to the medial side to prevent overpronation.
Patents
Pending
Image Credits
Refaeli Yaofei Ma

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