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Nomi Mahjong Fonksyon Prensipal: Sè Mahjong by Nio Life

Nomi Mahjong Fonksyon Prensipal: Sè Mahjong by Nio Life is a highly esteemed winner of the very prestigious 2022 A' Design Award Bwonz in Jwèt Competition Category.


BwonzJwèt· 2022

Nomi Mahjong Fonksyon Prensipal: Sè Mahjong

by Nio Life

Client: NIO Life

A' Design Award Bwonz Winner in Jwèt Category

33,420

Verified Award Winner

Verify Award Status for #136346

Colors

The Design

About Nomi Mahjong Fonksyon Prensipal: Sè Mahjong

Tèks Liv: Nomi Mahjong se yon sè mahjong ki kreye pou jwèt tradisyonèl tab chinwa a. Tès yo itilize yon baz nwa ak detay ble, ki sòti nan koulè mak Nio a, pou kreye yon aparans ki gen anpil kontras. Figi asistan entelijan Nomi a parèt nan plizyè fòm sou tès yo. Tès yon pwen an gen fòm Nomi, e tès banbou yo baze sou lèt I nan non Nomi a. Tès yo fèt ak melamin gwo gramaj, dis yo fèt ak alyaj, e chip yo fèt ak ajil. Bwat pòtatif pou estokaj la gen yon kouvèti ki glise pou estokaj rapid.

The Recognition

About the A' Design Award Bwonz

Nomi Mahjong Fonksyon Prensipal: Sè Mahjong se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Nomi Mahjong Fonksyon Prensipal: Sè Mahjong pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Nomi Mahjong Fonksyon Prensipal: Sè Mahjong satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
Dimensions & Packaging
345*175*84mm
Production Technology
Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay
Design Challenge
It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
Research
In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
Inspiration
Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
Project Duration
Opening of the project in 2019/6, first light offering in 2021/5.
Operation Flow
The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
Team Members
NIO Life

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