Musee Beijing Flagship Store Konsepsyon Enteryè pou Magazen Detay by AntiStatics Architecture is a highly esteemed winner of the very prestigious 2024 A' Design Award Ajan in Enteryè Competition Category.
AjanEnteryè· 2024
Musee Beijing Flagship Store Konsepsyon Enteryè pou Magazen Detay
Client: AntiStatics Architecture
A' Design Award Ajan Winner in Enteryè Category
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- Verified Award Winner
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The Design
About Musee Beijing Flagship Store Konsepsyon Enteryè pou Magazen Detay
Musee Beijing Flagship Store se yon enteryè detay pou yon mak lamòd, ki sitiye nan Wukesong Mall nan Beijing, Lachin. Magazen an okipe 156 mèt kare e li gen yon wotè plafon 4.2 mèt. Yon estrikti kontinyèl fèt ak bann bwa fòme estrikti prensipal la epi li pote yon sistèm bouk modilè ki ekspoze bous ak bijou. Teksti trese ki enprime an twa dimansyon ak mi atistik an asye inoksidab plase anndan estrikti bwa a. Konsèp bouk resikle a reflete konsantrasyon mak la sou pwodwi liks dezyèm men ak sou dirabilite.
The Recognition
About the A' Design Award Ajan
Musee Beijing Flagship Store Konsepsyon Enteryè pou Magazen Detay se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Musee Beijing Flagship Store Konsepsyon Enteryè pou Magazen Detay pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Musee Beijing Flagship Store Konsepsyon Enteryè pou Magazen Detay se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The flagship store for the fashion brand MUSÉE in Beijing's Wukesong Mall is an embodiment of elegance, sustainability, and innovation. Inspired by the concept of a personal luxury museum for the urban woman, the design seamlessly blends recycled elements with contemporary aesthetics to create an unforgettable shopping experience.
- Dimensions & Packaging
- Designing a flagship store within a 156 sqm space with a ceiling height of 4.2 meters presents both opportunities and constraints. To effectively incorporate all the design elements within these dimensions, careful planning, optimization of space, and efficient utilization of vertical space are crucial.
- Tags
- Sustainable, Recycle system, Continuous Loop, Parametric Design, 3D-Printed Woven Textures, Modular Display Systems
- Production Technology
- Utilizing a modular loop system allows for flexibility in showcasing handbags and jewelry pieces, ensuring a dynamic and engaging shopping experience for customers. Each element within the store is meticulously crafted to enhance the in-person shopping experience. Within this framework, innovative display systems and art experiences come to life, seamlessly integrated with 3D-printed woven textures and stainless steel metal art walls from a modular loop system.
- Design Challenge
- Prototyping played a crucial role in the research process, allowing designers to test different iterations of the continuous loop system and evaluate its feasibility, functionality, and aesthetic appeal. Additionally, integrating 3D-printed woven textures into the wood framework adds a layer of tactile intrigue, inviting customers to interact with the space on a sensory level. This fusion of traditional materials with cutting-edge technology exemplifies the store's forward-thinking approach to design.
- Research
- The research behind creating the continuous loop system for MUSÉE's flagship store involved a deep dive into the brand's core ethos of sustainability and its unique proposition of offering pre-owned luxury bags. The research began by immersing into MUSÉE's brand identity, mission, and values. It was crucial to grasp the essence of the brand's commitment to sustainability and its vision of redefining luxury through pre-owned items. Through meticulous research and creativity, the design team has curated a space that not only showcases luxury fashion but also fosters meaningful interactions between customers and the brand.
- Inspiration
- This design revolves around a recycled loop concept, symbolizing both the cyclical nature of fashion and the brand's commitment to sustainability. A consistent wood band framework serves as the foundation, evoking warmth and timelessness. Within this framework, innovative display systems and art experiences come to life, seamlessly integrated with 3D-printed woven textures and stainless steel metal art walls from a modular loop system.
- Project Duration
- This project was designed in May 2023, and finished the construction by Oct 2023, it's located in Beijing, China.
- Operation Flow
- Ultimately, the flagship store for MUSÉE transcends traditional retail environments, offering a unique blend of inspiration, sustainability, and creativity. It stands as a testament to the brand's dedication to elevating the shopping experience for the modern urban woman, inviting her to explore and discover the future of luxury fashion.
- Patents
- Copyrightgs belong to MUSÉE
- Team Members
- Design Principal: Mo Zheng, Martin Miller
Design Team: Wenlin Bai, Dhaga Aman, Christopher Beckett, CiCi Xi, and Tracy Qiu - Image Credits
- Photo by UK Studio and AntiStatics
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