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Miniso Land Vant pa Xiang Li

Dizayn Miniso Land Vant pa Xiang Li se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2025 A' Design Award Lò nan Kategori Konpetisyon Enteryè.


LòEnteryè· 2025

Miniso Land Vant

pa Xiang Li

Gayan A' Design Award Lò nan Kategori Enteryè

134,651

Koulè

Konsepsyon an

Konsènan Miniso Land Vant

Nan espas twa etaj Miniso Land la, gen sis zòn prensipal ak plis pase swasant dis kalite pwodui an kolaborasyon ki soti nan divès mond mak entèlektyèl. Desinyatè a reyisi kreye yon fizyon ant divèsite kategori yo ak efikasite nan itilizasyon espas la lè l etabli zòn tematik divèsifye, sa ki evite monotoni eksperyans achta repetitif tradisyonèl yo ka pote. Soti nan zòn bwat sèpriz ki sanble li nan boul woz, rive nan zòn konplè a ak efè vizyèl montaj li, zòn bèt domestik ak zòn pafen yo ak divès sans lanatirèl, jiska zòn peluche a ki bay sanblans ou antre nan yon mond kont feri.

Rekonesans lan

Konsènan A' Design Award Lò

Miniso Land Vant se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Miniso Land Vant pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Miniso Land Vant kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
Within the three-story space of MINISO LAND, there are six major areas and over seventy types of co-branded products from various IP worlds. I achieve a fusion of category diversity and space utilization efficiency by setting up diversified situational zones, avoiding the dullness that traditional repetitive shopping experiences may bring. From the blind box area that seems like in pink bubbles, the comprehensive area with a montage visual effect, the pet area and fragrance area with various senses of nature, to the plush area that feels like entering a fairy tale world, people feel as if they are traversing through a changing theme park.
Etikèt
interior retail
Defi Dizayn
Designer applied the interlocking logic of assembly toys to the scene design, creating shelves modeled after amusement facilities. For functional facilities represented by shelves, designer reconstructed them with such thematic elements, breaking people's established impressions. Traditional shelves that carry goods become vines in the fragrance area and cacti in the pet area, thereby establishing a new value perception of the products for people.
Enspirasyon
The park is a miniature world that integrates universal human values such as happiness, satisfaction, and hope, creating a place with high emotional resonance and identity. People pick up joy here and return with a light mood. The designer abstracts the atmosphere and symbolic meaning of the amusement park, reconstructing a comprehensive platform in the retail space that integrates emotional communication, cultural experience, and brand value.
Dire Pwojè
Shanghai, China
Kredi Imaj
Photograph丨SFAP

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