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Steel City Rekò Tradeshow pa Responsive Spaces

Dizayn Steel City Rekò Tradeshow pa Responsive Spaces se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Ajan nan Kategori Konpetisyon Entèfas.


AjanEntèfas· 2020

Steel City Rekò Tradeshow

pa Responsive Spaces

Kliyan: Primetals Technologies Austria

Gayan A' Design Award Ajan nan Kategori Entèfas

43,691

Koulè

Konsepsyon an

Konsènan Steel City Rekò Tradeshow

Steel City a se yon modèl stilize ki dekri acier nan tan kap vini an. Li konsiste de modèl semi-transparan Acrylic yo mete sou yon miray dirije, ki sèvi kòm yon ekran pou demontre divès ka itilize nan literalman fè Steel City a klere: lè yo chwazi youn nan senaryo yo nan tèminal yo, itilizatè yo deklanche animasyon ki vizyalize a. pwosesis ak travay-koule nan plant la asye nan yon fedatifis nan limyè ak koulè pwojte nan modèl yo Acrylic sou tèt. Eksperyans antye pwolonje pa yon kouch enfòmasyon pwofesyonèl, aksè nan tèminal yo atravè yon koòdone inik haptic.

Rekonesans lan

Konsènan A' Design Award Ajan

Steel City Rekò Tradeshow se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Steel City Rekò Tradeshow pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Steel City Rekò Tradeshow se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
The operation of the Steel City is bound to a unique rotary knob: While turning, several "steps" can be felt as "real" physical resistance. These are not analog in nature, but instead are generated through a magnetized liquid inside the knob's housing and can be programmed in realtime. The knob is programmed to adapt accordingly to every selected content and therefore enabling the experts from Primetals to focus on their visitors without ever taking their eyes off the presented stories.
Dimansyon & Anbalaj
Over 200 acrylic 3D-models of a steel plant positioned upon a 6,5 x 4,5 meter led-wall, which is positioned horizontally between 4 interactive terminals. Every terminal utilizes a rotational knob featuring haptical feedback that changes in realtime corresponding to its navigational state. Cubic dimensions of the whole installation: 8m x 5m x 5,5m. The led-wall is raised 60cm from the floor, housing the hardware necessary for operating the installtion beneath.
Etikèt
haptic interface, digital staging, interactive installation, digital enhanced acrylic models
Teknoloji Pwodiksyon
Over 200 different semi-transparent acrylic 3D-models were designed and manufactured depicting the model of a modern steel plant and were placed on a 24 sqm led-wall. The interfaces of the terminals around the Steelcity are specifically designed and built for the purpose of a haptic and intuitive user-experience. On top of the installation is a special reflective material, which mirrors the whole visualization of the acrylic models on the led-wall and projects it towards the far corners of the stand, giving everybody an additional perspective.
Defi Dizayn
While our client is highly specialized in the field of steelworks and thus needed to communicate complex technical information to its own clients and partners, we still wanted to maintain a very productive level of minimalism for this installation in order to deliver their messages in a crystal-clear and visually aesthetic manner. Also, for the people operating the terminals and navigating through the different use-cases, we needed a haptic interface that is simple enough, yet incredibly responsive to the user in order for them to fully concentrate on the dialog with their customers.
Rechèch
One of the research objectives was to develop an interface which can be programmed in real-time for the haptic rotary knob. We developed an in-house protocol which is able to communicate changes in the haptic structure to the hardware on the fly corresponding to the content on-screen. Another objective was to simplify the immensely complex processes and mechanisms of a steelplant to a stylized level which can be transported onto our model and create a visual language that is at the same time beautiful to watch and informative on a professional level.
Enspirasyon
Our inspiration for this project was to merge the necessity of visualizing extremely complex processes with an easy to use and intuitive haptic interface. The goal was to have an installation that would deliver expert knowledge on point and at the same time act as an visual highlight of the stand while maintaining the structural complexity of its professional use-cases. We wanted to merge a magical experience with a top notch user experience into a tool that serves the expertise of our client and helps them to deliver this expertise effortless to all visitors at the trade show stand.
Dire Pwojè
June 2019 in Duesseldorf at METEC 2019
Fliks Operasyon
By selecting one of 12 scenarios at 4 terminals users can trigger animated sequences on the led-wall, which visualize the processes and work-flows of a steel plant in a firework of light and color. Steel is processed, data packets buzz through virtual lines, problems and solutions are displayed schematically and in context, always projected through the acrylic models on top. While the Steel City blends all stories perfectly, the terminals offer in-depth details to the individual users.
Manm Ekip
Director: Markus Pargfrieder
Spatial Experience Developer: Katharina Mayrhofer
Interface Engineer: Julian Reil
Spatial Experience Designer: Martin Zeplichal
Kredi Imaj
Photo credits: Responsive Spaces & Philip Kistner Fotografie
Video credits: Responsive Spaces & Eyup Kuş

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