W Atlanta Midtown Konsepsyon Enteryè Otèl pa Virserius Studio

Dizayn W Atlanta Midtown Konsepsyon Enteryè Otèl pa Virserius Studio se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Fè nan Kategori Konpetisyon Ospitalite.

FèOspitalite· 2020

W Atlanta Midtown Konsepsyon Enteryè Otèl

pa Virserius Studio

Kliyan: Virserius Studio

Gayan A' Design Award Fè nan Kategori Ospitalite

17,018

Gayan Pri Verifye

Verifye Estati Pri pou #96698

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan W Atlanta Midtown Konsepsyon Enteryè Otèl

W Atlanta Midtown se yon enteryè lobi ak ba otèl ki chita nan Atlanta, Georgia, Etazini. Konsepsyon an baze sou domèn ak jaden sekrè yon pèsonaj fiktif ki rele Arthur, yon moun ki kolekte atizay ak objè pandan gwo vwayaj li fè toupatou nan lemonn. Lobi a ak ba a kouvri anviwon 929 mèt kare. Mèb fèt sou mezi, planche, zèv atizay ak revètman miray dijital fòme yon salon ak yon jaden botanik. Yon ti sal prive fè referans ak istwa popilè Mil e Yon Nwit e li gen atizay ki fèt sou plafon an. Teras ki gen plizyè etaj ak plasman tankou nan anfiteyat sipòte travay, konvèsasyon oswa rankont prive.

Rekonesans lan

Konsènan A' Design Award Fè

W Atlanta Midtown Konsepsyon Enteryè Otèl se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann W Atlanta Midtown Konsepsyon Enteryè Otèl pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte W Atlanta Midtown Konsepsyon Enteryè Otèl pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: This design was a departure from other W branded hotels, essentially marking it a rebrand for this location. The art pays homage to the city of Atlanta as the epicenter of music, entertainment and sport and crafts a very robust story about of fictional character Arthur.
Dimansyon & Anbalaj: The lobby and bar measure approximately 929.0304 square metres
Etikèt: art, hotel, renovation, redesign, usa, atlanta, design, hospitality, public spaces, lobby, luxury
Teknoloji Pwodiksyon: The bespoke furniture, flooring, art collection lining the walls and digital wallcovering were designed by Virserius Studio, representating Arthur's living room and botanical garden. His den was inspired by the Middle Eastern folktale, One Thousand and One Nights, and represents his many travels to that region. The den includes art designed by Virserius Studio and commissioned by a local artist to paint onto the ceiling. The intimate seating arrangements in the living room include tufted pieces with traditional and bohemian touches, the flowers on the ceiling are taken from the garden itself.
Defi Dizayn: The client objective for the W Atlanta Midtown rebrand was to cater to a different guest clientele, to skew to a crowd full of flair and sophistication. Virserius Studio wanted the space to reveal this new guest experience bit by bit, versus having it apparent upon entry. They wanted to design something rich and elegant with elements of surprise that were also functional and could cater to different audiences.
Rechèch: To create the fictional character of Arthur and the narrative for his estate and garden, Virserius Studio traveled to Georgia to research the history of Atlanta and the state of Georgia in general, learning about nature that is unique to the area, as well as an understanding of music and entertainment that Atlanta is known for. In additional Virserius Studio came up with a profile of the type of person Arthur would be, a well heeled renaissance man who appreciated the arts, Southern hospitality and loves being from Atlanta.
Enspirasyon: The concept for the hotel was the recreation of the estate and secret garden of a fictional character named Arthur. The estate is decorated with his collection of art and other items obtained during his extensive world travels. He takes great pride in these collections and wants to share the stories behind these possessions. He also hopes they will make great conversational pieces, inspiring special moments among friends during their visit.
Dire Pwojè: The project began in 2018 in Atlanta, Georgia, USA, and was finished in January 2019. Additional updates have since been made, completed in Fall 2019.
Fliks Operasyon: In the lobby are tiered terraces with amphitheater seating that can be used to work, chat, people watch, the choice is theirs. This area may be cordoned off for private gatherings if desired.
Manm Ekip: Principal Designer: Virserius Studio
Art Consultants: Imaggo Production
Kredi Imaj: Image 1: Photographer Michael Kleinberg, 2019
Image 2: Photographer Michael Kleinberg, 2019
Image 3: Photographer Michael Kleinberg, 2019
Image 4: Photographer Michael Kleinberg, 2019
Image 5: Photographer Michael Kleinberg, 2019