Five Senses Feast Konsepsyon Espas Evènman by Rong Chen and Artgital

Five Senses Feast Konsepsyon Espas Evènman by Rong Chen and Artgital is a highly esteemed winner of the very prestigious 2020 A' Design Award Bwonz in Evènman Competition Category.

BwonzEvènman· 2020

Five Senses Feast Konsepsyon Espas Evènman

by Rong Chen and Artgital

Client: Asia Design Interior Renovation Co.ltd

A' Design Award Bwonz Winner in Evènman Category

20,200

Verified Award Winner

Verify Award Status for #99371

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Five Senses Feast Konsepsyon Espas Evènman

Five Senses Feast se yon konsepsyon espas evènman ki te kreye pou yon festival degistasyon whisky nan Taipei, Taiwan. Konsepsyon an prezante senk enstalasyon entèraktif prensipal ak yon ba degistasyon. Yon ekran tach transparan ak yon boutèy twa lit vizyalize pwosesis brasaj la. Yon spotlight odyo ak yon gwo panno ekran tach gide vizitè yo atravè kontni vizyèl ak akoustik. Swa vre, konbine ak efè son, simile mouvman toubiyon whisky a. Yon montre limyè entèraktif itilize boutèy whisky pou rapèl matirasyon nan barik sherry. Objektif la se pou kreye yon vwayaj degistasyon aktif ak imèsif.

The Recognition

About the A' Design Award Bwonz

Five Senses Feast Konsepsyon Espas Evènman se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Five Senses Feast Konsepsyon Espas Evènman pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Five Senses Feast Konsepsyon Espas Evènman satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To make Glenmorangie New Lasanta stand out in the competition among the numerous whisky producers eyeing Taiwan as an important market and to bring a brand-new experience in whisky tasting have been the primary goal of Glenmorangie WhiskyFest in Taipei.
Tags: Even Space Design, Glenmorangie WhiskyFest,
Design Challenge: The whisky tasting began with appreciating the colors of the whisky. The showroom displayed an interactive lighting show using whisky bottles. The amber glow of New Lasanta ‘s body color was simulated using the infused flows of light and shadow, recounting the story of how the whisky matures for two years in sherry casks and thus immersing visitors in the sunshine of southern Spain.
Research: New Lasanta’s soft, smooth mouth feel and rich flavor were ingeniously conveyed to visitors by means of innovative interactive devices. Starting from the eyes, the nose, to the fingertips and the tip of the tongue, sensual experiences were combined and transformed, engrossing visitors in this whisky-tasting feast.
Inspiration: Unlike the singularity and one-directionality of other wine tasting and displaying events, Glenmorangie WhiskyFest in Taipei organized five main interactive installations and a tasting bar, enabling visitors to do more than experience passively - their visit was transformed into a distinctive journey by appealing to the five senses of sight, smell, taste, hearing and touch. With proactive feedbacks, they could enjoy an immersive, real-time simulation that touched the heart.
Project Duration: Taipei, Taiwan
Operation Flow: By means of a transparent touch screen and a real three-liter bottle of New Lasanta, the unique brewing process and superb craftsmanship were visualized. Through such interactive devices as an audio spotlight and a huge touch-screen panel, visitors went on a visual, acoustic and historic journey throughout the world. When one’s fingers touched the real silk, the swaying of the smooth silk, together with sound effects, simulated the swirling and whirling of whisky. The after taste of whisky in the mouth lingered. Besides, by swiping the touch-screen panel, there emerged floating particles on the screen, highlighting the warm fragrance of New Lasanta merged with that of chocolate, creaming toffee, and honey dates.
Patents: Trademark belong to Glenmorangie
Video copyrights belong to Artgital Interactive Solutions
Team Members: Rong Chen
Artgital Interactive Solutions
Image Credits: IP, Glenmorangie
Video, Artgital Interactive Solutioins
Photo, Wei-Zhi Hong