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Formal Wear Department Magazen by Bezmirno Architects

Formal Wear Department Magazen by Bezmirno Architects is a highly esteemed winner of the very prestigious 2020 A' Design Award Ajan in Enteryè Competition Category.


AjanEnteryè· 2020

Formal Wear Department Magazen

by Bezmirno Architects

Client: Bezmirno Architects

A' Design Award Ajan Winner in Enteryè Category

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Verified Award Winner

Verify Award Status for #99568

Colors

The Design

About Formal Wear Department Magazen

Magazen rad Mens yo souvan ofri Interiors net ki afekte atitid la nan vizitè yo ak Se poutèt sa diminye pousantaj la nan lavant yo. Yo nan lòd yo atire moun pa sèlman ale nan yon magazen, men tou, yo achte pwodwi ke yo prezante a, espas ki la ta dwe enspire ak spreed yon aplodi bon. Se poutèt sa, konsepsyon magazen an itilize karakteristik espesyal ki enspire koud pwofesyonèl ak detay diferan ki pral atire atansyon epi gaye yon bon atitid. Layout nan espas ouvè ki divize an de zòn tou fèt pou libète kliyan yo pandan komès yo.

The Recognition

About the A' Design Award Ajan

Formal Wear Department Magazen se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Formal Wear Department Magazen pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Formal Wear Department Magazen se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The centerpiece of the store is the installation which was inspired by tailors cushion. It serves not only to draw attention but can also be transformed to change the expositions and to present a new collections. Cabinets along the walls can also adapt to long and short clothing, depending on the needs. The space is conditionally divided into two zones. A common area and a lounge area with its own bar and sofas for anyone who wants to take a short rest from shopping enjoying a good cup of coffee or a glass of whiskey.
Dimensions & Packaging
The site has a total area of 193 sq.mt. and is split in two areas.
Tags
Interior design, commercial design, shop design, fashion, menswear, Men's clothing store, Formal Wear Department, clothing store
Production Technology
In the interior design of the Formal Wear Department we decided to use a dark color scheme and a various materials, including a large number of wood and wooden surfaces, concrete, textile inserts on the walls and furniture and brass pieces, which were used to make installations in the form of a tailors cushion. The main task for us in this project was to create an open space which can also transform and change its characteristics into something else depending on the needs.
Design Challenge
The research challenge of this project for Bezmirno Architects team was to create a store based on the main architectural rules but with a little supplementations to them to represent a classic vision of a fashion industry that can also be a modern one.
Research
We studied different fashion stores and menswear departments layouts to understand how they work in an open space areas and a human psychology to know how much the customers interact with the interior when it comes to the shopping. Realizing that people get tired of shopping very quickly because store designs are often too bright and stressful, we have come to a restrained deep color scheme, sharp clean lines and decided to use close to nature materials. We also created two different zones so that shopping is no longer associated with monotony and fatigue.
Inspiration
The interior design for Formal Wear Department was inspired by traditional tailoring features. Therefore, the store has some installations, functional and stylistic features that are inherent in the classics of the fashion industry.
Project Duration
The project started in June 2019 in Kyiv and finished in October 2019 in Kyiv, and was exhibited at Interior of the Year 2019 in December 2019.
Operation Flow
There are several areas in this store. One is where the customers can try on or buy clothes, another one is for those who wants to take a break from shopping and enjoy a great cup of coffee. The interior has transformative functions, and its individual parts may vary depending on the presented collection.
Patents
Copyrights belong to Bezmirno Architects, 2020.
Team Members
Architect: Andriy Gusak
Architect: Yaroslav Pavlivskiy
Image Credits
Images: Photographer Andriy Avdeenko, 2019.
Video Credits: Director of Photography Andriy Korotich, 2019.

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