Dizayn Zacapa Reserva Limitada 2019 Konsepsyon Anbalaj Wonm pa Michelle Mak - forceMAJEURE Design se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Lò nan Kategori Konpetisyon Edisyon Limite.
LòEdisyon Limite· 2020
Zacapa Reserva Limitada 2019 Konsepsyon Anbalaj Wonm
pa Michelle Mak - forceMAJEURE Design
Kliyan: Diageo
Gayan A' Design Award Lò nan Kategori Edisyon Limite
Gayan Pri Verifye
Verifye Estati Pri pou #99660Konsepsyon an
Konsènan Zacapa Reserva Limitada 2019 Konsepsyon Anbalaj Wonm
Zacapa Reserva Limitada 2019 se yon konsepsyon anbalaj edisyon limite pou yon wonm ki vyeyi. Etikèt mawon an ak lèt an fèy lò konplete nuans oranj-anbre ak lò likid la. Bann petate siyati a, yon bann pay trese ki fèt nan koulè espesyal pou edisyon sa a pa atizan fanm lokal Gwatemala yo, vlope boutèy la. Konsepsyon bwat silendrik la melanje lave koulè ak teksti ki enspire pa peyizaj Gwatemala a. Sou bwat la, bann petate a ak bann siyati a ki gen nòt degistasyon yo prezante nan nuans lò.
Rekonesans lan
Konsènan A' Design Award Lò
Zacapa Reserva Limitada 2019 Konsepsyon Anbalaj Wonm se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Zacapa Reserva Limitada 2019 Konsepsyon Anbalaj Wonm pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Zacapa Reserva Limitada 2019 Konsepsyon Anbalaj Wonm kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.
Dèyè Konsepsyon an
Dosye Laprès
Kredi, manm ekip ak detay teknik konseptè a bay.
- Pwopriyete Inik
- forceMAJEURE was asked to bring the Reserva Limitada liquid to life through the packaging. The brown label with rich gold foil lettering complements the amber and golden hues of the liquid. The signature petate band, handwoven in special colors for this edition by local Guatemalan craftswomen, proudly wraps around the bottle. For the canister, we blended washes of colors and textures inspired by the lush Guatemalan landscape. The signature band with tasting notes and petate band are treated in gold hues.
- Dimansyon & Anbalaj
- Bottle: 750 ml
- Etikèt
- #limitededition, #packaging, #packagedesign, #brownspirits, #rum, #zacapa #guatemala
- Teknoloji Pwodiksyon
- This design is inspired by the smoky overtones of the limited edition liquid. Visually, the black and white vignette contrasts with gold wavy lines that crisply cuts through the smoke motif. Also featured is Zacapa’s iconic petate or woven straw band, created by local Guatemalan craftswomen.
- Defi Dizayn
- The biggest challenge for this project was the realization and translation of the design intent into a beautifully printed canister that brought to life all the colors, finishes, textural embossing effects, and materials we had envisioned. While the brief called for a bespoke Limited-Edition design that elevated this product above some of the Zacapa range’s core liquids, some surprise restrictions and technical difficulties along the way forced us to be extra diligent, to constantly collaborate with the client’s supply team and the printers, and to be very creative with printing techniques to achieve a pack that truly represents the beauty of the liquid story.
- Enspirasyon
- Inspired by Master Blender Lorena Vasquez and her art of blending, forceMAJEURE created a design capturing dimensional layers of expressive movement and colors, enhanced by luminous golden details – a visual interpretation of Lorena’s art form. Zacapa Reserva Limitada is a culmination of expertise, experimentation and artistry released only once every few years. The 2019 creation is a mixture of aged rum reserves finished in exclusive wine barrels, resulting in a unique composition of flavors.
- Manm Ekip
- Michelle Mak-Creative Director
Kei Hayashi-Senior Designer
Linda Tseng-Production Director - Kredi Imaj
- Image#1 Product Renderings: Mariana Escobar, forceMAJEURE Design
Image#2 Product Renderings: Mariana Escobar, forceMAJEURE Design
Image#3 Product Renderings: Mariana Escobar, forceMAJEURE Design
Image#4 Product Renderings: Mariana Escobar, forceMAJEURE Design
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