Lavazza Desea Սուրճի Մեքենան

Press Kit

Unique Properties

A friendly machine designed to offer the complete package of Italian coffee culture: from espresso to authentic cappuccino or latte. The touch interface arranges the selections in groups – one for coffee, one for milk. Drinks can be personalized with boost functions. Necessary service is indicated in the center. The machine comes with a dedicated glass mug and applies Lavazza’s form language with controlled surfacing, refined details and special attention to colors, materials & finish.

Dimensions & Packaging

145mm / 380mm / 280mm
4,5 kg

Tags

Lavazza, Coffee, Espresso, Cappuccino, touch interface

Production Technology

injection molding (ABS/SAN), glas, steel grid, painted main shell

Design Challenge

Much effort went into developing a shared common platform for two machines (Idola and Deséa) at the same time.

Research

conceptual and formal research, 3D modeling, mock-ups, prototyping

Inspiration

The product was designed to be a natural extension of the Lavazza A MODO MIO product line. The shoulder profile of the main shell lowers the perceived height of the product and the overall design was inspired by a series of different products - examples include a vase and automotive interior controls.

Project Duration

Turin, Italy

Operation Flow

Patented milk foaming technology, intuitive touch interface with acoustic feedback, quiet operation