Caster Remote Control oleh Mariana Couto and Tiago Correia

Karya Caster Remote Control oleh Mariana Couto and Tiago Correia adalah pemenang yang sangat dihormati dari 2020 A' Design Award Besi yang sangat bergengsi dalam Kategori Kompetisi Desain Perangkat Digital dan Elektronik.

BesiElektronik Konsumen· 2020

Caster Remote Control

oleh Mariana Couto and Tiago Correia

Klien: Telefonica

Pemenang A' Design Award Besi dalam Kategori Elektronik Konsumen

20,680

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #102595

Kunjungi Situs Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desain

Tentang Caster Remote Control

Remote control kastor dirancang untuk digunakan dengan Movistar dan layanan TV Telefonica. Elemen kontrol penting adalah area navigasi yang diatur secara terpusat dan simbol yang ditempatkan dengan hati-hati untuk fungsi perintah suara terintegrasi yang memungkinkan pengguna berinteraksi dengan asisten virtual Aura. Di sisi belakang remote control, lapisan lembut memberikan kenyamanan tambahan dan pegangan yang sesuai, yang memungkinkan penanganan yang sangat aman. Karena sensor cahaya internal, tombol yang paling sering digunakan pada remote control menyala saat perangkat ditangani di ruangan yang remang-remang.

Pengakuan

Tentang A' Design Award Besi

Caster Remote Control adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Caster Remote Control diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Caster Remote Control dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: Caster Remote Control was designed to use with Telefonica Movistar TV service. Important control elements are the centrally arranged Directional Pad area and the strikingly Voice Command button that lets the user interact with Aura, their virtual assistant.
On the reverse side of the remote a soft coating provides additional comfort and a good grip, which enables particularly secure handling. The most frequently used buttons light up when the device is picked up in a dimly lit room.
Dimensi & Kemasan: Width 44.3 mm x Depth 22.1 mm x Height 191.8 mm
Tag: TV, STB, Remote Control, Caster, Electronics, BLE, Voice Search, Wireless, Telefonica, Aura
Teknologi Produksi: ABS and polycarbonate (PC) plastics are put through injection moulding technique to create the casing of the Remote Control - top, bottom, battery lid and lens pieces.
The keypad piece is casted in silicone rubber with the exact specified hardness to assure an optimal button click feeling. All the graphics are silkprinted in the specified Pantone colour references using custom-tailored jigs to attest quality parameters.
Tantangan Desain: At ideation phase the main challenge was to keep the end-user at the center of the design language. This would be the first Voice Command device for Telefonica customers, therefore it was crucial to develop a cohesive, high-tech and yet intuitive product.
Riset: Firstly, and together with Telefonica, focus groups were performed with end customers to acknowledge: (1) technological preferences, (2) ergonomic requirements, (3) sense of design, (4) emotional response to brand elements. Additionally, an extensive study has been conducted within the Call Centers' Department in order to understand the main flaws of available TV services and respective devices. Those inputs informed the Design team and served as the initial briefing.
Inspirasi: The inspiration for Caster Remote Control came from automotive design, well-known by its fluent and aerodynamic lines. Therefore, Caster unique design language is marked by its flowing curves and organic shapes. This product was carefully designed to respond both to the needs of our customer, the TV operator, and to the needs of the end-user. The first ones focus on brand awareness and outstanding functionalities, whilst the latter is looking for ease-of-use and comfort.
Durasi Proyek: Caster Remote Control project was developed in different phases, from requirement research to product release.
First brainstorm meetings were held in March 2018, in Madrid. Until mid-2019 main actions were mechanical, electrical and software development, moulding production, and samples validation. First Mass Production run took place in November 2019, in Asia. The product was made available in stores all over Spain during January 2020.
Alur Operasi: Caster Remote Control has a dual-mode interaction, from the most traditional button click to the sophisticated voice search technology. These interaction modes complement each other and provide a complete and intuitive user experience.
For an even higher-end experience, a backlight system with pick-up and light sensors has been added to the device. This allows the end user to perfectly interact with the remote even at low light conditions.
Paten: Copyrights belong to Tech4home Ltd 2019
Anggota Tim: Mariana Couto
Tiago Correia
Kredit Gambar: All images created by João Santos (Chief Design Officer at Tech4home)