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Zhangtai Haitang Bay Pusat Penjualan by Tao Huang and Zhihong Li

Zhangtai Haitang Bay Pusat Penjualan by Tao Huang and Zhihong Li is a highly esteemed winner of the very prestigious 2021 A' Design Award Emas in Desain Ruang Interior dan Pameran Competition Category.


EmasInterior· 2021

Zhangtai Haitang Bay Pusat Penjualan

by Tao Huang and Zhihong Li

Client: 深圳三一室内设计

A' Design Award Emas Winner in Interior Category

19,709

Verified Award Winner

Verify Award Status for #105757

Colors

The Design

About Zhangtai Haitang Bay Pusat Penjualan

Zhangtai Haitang Bay adalah sebuah pusat penjualan yang berlokasi di Beihai, Guangxi, Tiongkok. Interiornya mencakup area seluas 2206 meter persegi dan melayani sebuah proyek hunian di tepi Laut Dadun. Rancangan ini mengaburkan batas antara arsitektur, seni, dan budaya, serta mendekatkan ruang dengan alam. Bidang-bidang putih yang luas memperluas kesan interior, sementara lengkungan yang halus mengikuti bentuk bangunan. Tangga spiral dan garis lengkung yang saling menyisip melintas di antara berbagai material bangunan. Tata ruangnya dibuat fleksibel, karena pusat ini direncanakan akan berfungsi sebagai klub komunitas di masa mendatang.

The Recognition

About the A' Design Award Emas

Zhangtai Haitang Bay Pusat Penjualan adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Zhangtai Haitang Bay Pusat Penjualan diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Zhangtai Haitang Bay Pusat Penjualan menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Haitang Bay project of Zhangtai Group is located in Beihai,Guangxi. It is a residential project adjacent to Dadun Sea that is meant to be A plus tourism accommodation option in Beihai city. In the design of this case, the 31 Design team follows the concept of merging design elements into the surrounding. The team blurs the boundaries between architecture, art and culture, makes the space closer to nature and empowers the venue to convey powerful emotions.
Dimensions & Packaging
2206 square meters
Tags
nature, art, successive, coastline, low-carbon, architecture, culture
Production Technology
A large area of white design extends the space in a serene and pure fashion, and the smooth curves outline the enchanting beauty of the building. Spiral ladders create an air of other-worldly magic and make you feel like wandering on the clouds.
Design Challenge
The highlight of this case lies in the rare ecological sea views and the expressive curved ramp at the bottom of the building in concert with the long shoreline of the Silver Beach. The main part of the architecture has an ascending trend that echoes with the theme of “Bright Moon Rising Above the Sea”.
Research
The sales center is not only used for marketing and reception at present, but also intended for the community clubhouse in the future. It will be equipped with more facilities for the sake of project owners for long. Therefore, the designers give priority to the flexibility of spatial organization and functional requirements when designing the center. The benchmark for a successful design is set based on the scenes that promise a better life and emotional comfort.
Inspiration
Except for a combination of architectural structures and beautiful sea views, the design team profoundly redefines the concept of a real estate sales center and reshapes the business culture. The interior design gets rid of the conventional impression of sales center with no more stereotypical commercial features. A vivid, situational and artistic scene is created to bring space, nature and people closer.
Project Duration
The project started in July 2019 in Beihai, Guangxi, China and finished in August 2019.
Operation Flow
Multiple interspersed curves transit naturally by using different building materials. The border of architecture and interior space no longer exists, and the large area of transition offers a huge visual impact to visitors.
Patents
Copyrights belong to 31 Design, 2019.
Team Members
Creative Director: Tao Huang
Chief Designer: Zhihong Li
Image Credits
Jianzhong Chen

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