VB Home Desain Toko by Martin Chow is a highly esteemed winner of the very prestigious 2021 A' Design Award Perunggu in Desain Ruang Interior dan Pameran Competition Category.

PerungguInterior· 2021

VB Home Desain Toko

by Martin Chow

Client: Hot Koncepts Design Ltd.

A' Design Award Perunggu Winner in Interior Category

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Verified Award Winner

Verify Award Status for #115893

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About VB Home Desain Toko

Ini adalah toko pertama untuk layanan rumah Villeroy dan Boch (VB Home) di Cina. Toko ini terletak di area yang telah direnovasi, yang sebelumnya adalah pabrik. Perancang mengusulkan tema "Home sweet home" untuk interior berdasarkan penerapan produk VB dan gaya hidup Eropa. Desainer menghabiskan banyak waktu untuk memahami sejarah dan berbagai jenis produk VB. Setelah berdiskusi dengan klien, akhirnya semua menyepakati tema “Home sweet home” untuk desain interiornya.

The Recognition

About the A' Design Award Perunggu

VB Home Desain Toko adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. VB Home Desain Toko diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. VB Home Desain Toko memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is the first shop for Villeroy & Boch home servies (VB Home) in China. The shop ia located in renovation area, it was a factory before. Designer proposed the them "Home sweet home" to the interiors based on the application of VB products and European lifestyle.
Dimensions & Packaging: The shop is around 1000 square meter.
Tags: #shop, # VBhome, #Villeroy&Boch, #Homesweethome, #interior, #hotkoncepts, #martinchow
Production Technology: Wall paper, paint finish, tiles and stone are the main materials applied in the shop.This
Design Challenge: The hardest part of the design must be the limited construction budget, especially in very special year 2020. Lucky we have excellent products, so the main job for designer is highlight the products with theme "home".
Research: As it is the first shop for VB home, so designer must clearly understand history and product characters of Villeroy & Boch. It is famous German brand which started form 1748. Therefore designer really hope to bring German touch in the shop, in terms of lifestyle, taste and even smell.
Inspiration: Designer proposed the them "Home sweet home" to the interiors based on the application of VB products and European lifestyle. Therefore entry is very imporatant as it is the frist impression. Designer proposed lots of plant but no single product image to enhance the home theme. After entering the shop, the first thing we see is the home setting such as open kitchen, dinning and living areas with all VB products. Customers would feel relax to stay and select products in the shop.
Project Duration: The project started in April 2020 and finished in October 2020 in Shnaghai, China.
Operation Flow: This is the first shop for Villeroy & Boch home series (VB home) in China. Designer spend much time on understanding the history and different types of VB products. After the discussion with the client, finally all agreed the them "Home sweet home" for the interior design. Designer also hope to bring European lifestyle to all customers through the interior setting, use of open ceiling and even smell of the shop.
Patents: Copyright belongs to Hot Koncepts Design Limited.
Team Members: Martin Chow,
Yu Wen Xian,
Fang Ying
Image Credits: Photographer Kimi Guan.