Designers Brasileiros Identitas Merek by Tiago de Albuquerque Sales e Kiemle

Designers Brasileiros Identitas Merek by Tiago de Albuquerque Sales e Kiemle is a highly esteemed winner of the very prestigious 2021 A' Design Award Emas in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.

EmasGrafis· 2021

Designers Brasileiros Identitas Merek

by Tiago de Albuquerque Sales e Kiemle

Client: Designers Brasileiros

A' Design Award Emas Winner in Grafis Category

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Verified Award Winner
Verify Award Status for #121119

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Designers Brasileiros Identitas Merek

Merek situs web Designers Brasileiros terdiri dari panel berbentuk huruf D yang disusun oleh potongan-potongan geometris yang menyatu dan mewakili spesialisasi desain. Potongan-potongan ini adalah bentuk yang diambil dari bendera Brazil dan juga membentuk huruf B dan toucan. Burung toucan ditentukan oleh fakta bahwa ia adalah salah satu penyebar benih terbesar fauna Brasil dan salah satu yang bertanggung jawab atas pembentukan hutan tropis. Oleh karena itu, bagi sebuah merek, penyebaran benih oleh burung toucan secara konseptual melambangkan penyebaran pengetahuan yang menjadi tujuan dari website tersebut.

The Recognition

About the A' Design Award Emas

Designers Brasileiros Identitas Merek adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Designers Brasileiros Identitas Merek diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Designers Brasileiros Identitas Merek menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The brand of the Blog Designers Brasileiros is a panel with the format of the letter D composed by geometric pieces that fit and represent design specialties. These parts are shapes extracted from the Brazilian flag that also form a letter B and a toucan. The toucan is one of the largest seed dispersers of Brazilian fauna, one of those responsible for formation of tropical forests. For the brand, the dispersion of seeds symbolizes the dissemination of knowledge by Designers Brasileiros.
Dimensions & Packaging: Main image 3600px x 3600px. Optional images 1800px x 1800px
Tags: brand identity, visual Identity, logo, branding, graphic design, symbol, golden ratio, Brazilian design
Production Technology: Developed graphically in golden ratio, with a specific technique called squared golden ratio. For this, the gold rectangles are positioned proportionally to form a gold square. This square served as the grid that formed a harmonic and intentionally proportional symbol.
Design Challenge: The great challenge was to represent in a brand the idea of disseminating knowledge to designers in a Brazilian and charismatic way.
Research: Everything was developed with a design project methodology that involved research on the client's history, Brazilian culture, golden ratio techniques applied to design and studies on how to graphically represent concepts such as the dissemination of knowledge in the areas of design in a Brazilian way.
Inspiration: For the visual identity of an important Blog aimed at the Brazilian design market, focused on the dissemination of knowledge in the area, was used a set of references that express the design, art and nature of Brazil. These sources of visual and cultural inspiration were sought in the national flag, fauna, flora and in renowned names of art, such as Athos Bulcao and Di Cavalcanti.
Project Duration: This project started in October 2020 and was completed in January 2021 to commemorate the 10 years of Blog Designers Brasileiros
Operation Flow: A visual identity that takes the viewer to the design, culture and nature of Brazil.
Team Members: Tiago de Albuquerque Sales e Kiemle