Bottle in the Dark Fotografi Periklanan by Pierluigi Fossa is a highly esteemed winner of the very prestigious 2021 A' Design Award Besi in Desain Fotografi dan Manipulasi Foto Competition Category.
BesiFotografi· 2021
Bottle in the Dark Fotografi Periklanan
Client: Pierluigi Fossa Photography
A' Design Award Besi Winner in Fotografi Category
Verified Award Winner
Verify Award Status for #122085The Design
About Bottle in the Dark Fotografi Periklanan
Bottle in the Dark adalah sebuah foto periklanan yang dibuat untuk sebuah liqueur bersejarah. Gambar ini menempatkan botol di pusat suasana yang menyerupai mimpi, dengan garis horizon diatur hingga tak terhingga agar perhatian sepenuhnya tertuju pada produk. Lampu-lampu khusus ditempatkan pada set fotografi untuk menonjolkan desain modern serta material botol tersebut. Nuansa gelap dan atmosfer di sekelilingnya menghadirkan kesan misteri sekaligus mengingatkan pada malam-malam yang dihabiskan bersama teman-teman. Foto ini dibuat menggunakan digital back 150 megapiksel, dengan ukuran akhir 70 kali 100 sentimeter pada resolusi 300 dpi.
The Recognition
About the A' Design Award Besi
Bottle in the Dark Fotografi Periklanan adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Bottle in the Dark Fotografi Periklanan diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Bottle in the Dark Fotografi Periklanan dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- I created this image
to arouse emotion and mystery for this historic liqueur. The dreamlike setting and the power of light enhance the new bottle design.
The use of special lights and their positioning on the photographic set highlighted the modern design of the bottle. The positioning in the center of the image and the horizon placed at infinity contribute to the best visualization of the product. - Dimensions & Packaging
- Final dimension image 70 x 100 cm 300 dpi
- Tags
- mistery,emotion,night,dreamlike,dream,secret,darkness,atmosphere
- Production Technology
- 150 megapixel digital back
- Design Challenge
- My team and I spent time and work looking for a light that could best enhance the design of the bottle and at the same time create emotion.
- Research
- To create this image we used the best digital hardware and software technologies
- Inspiration
- The modern design and the materials of the bottle were the inspiration to create this image which was used for promotional campaign around the world. The creative process was born starting from the design of the bottle and from the public to whom this product is intended.
The image wants to remember the atmosphere of evenings spent with friends. Mystery and atmosphere.
The design of the bottle and its materials suggested a minimal but not cold setting. - Project Duration
- The project started in July 2019 in Varese and finished in September 2019
- Operation Flow
- The creative process of the image was aimed at catching the attention of the consumer public. Especially the young one.
The idea was to create a dreamlike, mysterious atmosphere that reminded us of special evenings. - Team Members
- Pierluigi Fossa - Opificio42 team
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