Artika Horizon Jam Tangan by Albert Rakhimzhanov

Artika Horizon Jam Tangan by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Desain Perhiasan Competition Category.

PerakPerhiasan· 2021

Artika Horizon Jam Tangan

by Albert Rakhimzhanov

Client: ARTIKA Design

A' Design Award Perak Winner in Perhiasan Category

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Verified Award Winner
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Colors

The Design

About Artika Horizon Jam Tangan

Artika Horizon adalah jam tangan yang juga dapat dibawa di dalam saku atau dikenakan di leher. Sebuah kord pada talinya menggantikan bagian tali konvensional, sehingga memberikan konstruksi yang sederhana dan andal pada jam ini. Tali dikencangkan dengan klip khusus, dan klip tersebut mengubah jam menjadi bandul yang dapat digantungkan di leher atau diikatkan pada pakaian. Casing terbuat dari logam dengan diameter 43 mm dan ketebalan 9 mm. Produksi direncanakan melalui manufaktur aditif atau pemesinan CNC. Bentuknya diilhami oleh lubang hitam dan horizon peristiwanya, sementara kord melambangkan ruang yang melengkung di sekitar waktu.

The Recognition

About the A' Design Award Perak

Artika Horizon Jam Tangan adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Artika Horizon Jam Tangan diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Artika Horizon Jam Tangan adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging: The watch diameter is 43 mm and the depth is 9 mm
Tags: Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology: The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge: The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research: The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration: The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration: The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow: The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members: Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits: Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.