Same But Different Instalasi Seni by Asya Demidova

Same But Different Instalasi Seni by Asya Demidova is a highly esteemed winner of the very prestigious 2021 A' Design Award Besi in Desain Seni Rupa dan Instalasi Seni Competition Category.

BesiSeni Rupa· 2021

Same But Different Instalasi Seni

by Asya Demidova

Client: Asya Demidova

A' Design Award Besi Winner in Seni Rupa Category

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Verified Award Winner

Verify Award Status for #122342

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Colors

The Design

About Same But Different Instalasi Seni

Same But Different adalah sebuah instalasi seni yang mengubah aroma menjadi wujud fisik. Karya ini berangkat dari isomer, yaitu senyawa dengan rumus kimia yang sama namun susunan atom yang berbeda, sehingga dapat menghadirkan dua aroma yang berlainan. Setiap patung memuat dua aroma yang saling berkaitan dan menyatukan bentuk molekulnya dalam satu wujud. Bentuk-bentuk tersebut dicetak tiga dimensi (3D printing) dan dilapisi beberapa lapis cat holografik yang diaplikasikan dengan airbrush industri. Ruang-ruang internal berisi material penyerap menjaga keawetan aroma, yang menyebar keluar melalui saluran-saluran tipis. Pengunjung dapat memegang dan mencium setiap karya.

The Recognition

About the A' Design Award Besi

Same But Different Instalasi Seni adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Same But Different Instalasi Seni diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Same But Different Instalasi Seni dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is about converting smell into a physical form and constructing visual interpretation in two different approaches. For the first approach, to provide a tangible experience of the smell, forms were created. Each shape contains two relevant smells. Molecular representation of the smells has to be placed together to create a form. Smells were contrasted in their juxtaposition to each other using still-life layouts based on these smells' chemical arrangements for the second approach.
Dimensions & Packaging: The 3D forms around 12-15cm and printed with the maximum resolution of the printer. The inside of the forms has internal chambers (2cm) with absorbent materials, which allow preserving the smell. The chambers are connected to the exterior through thin conduits (2mm), which allow the smell to diffuse out.
Tags: smell, chemistry, 3dprint, sculpture, art, tangible, juxtaposition, 3d, holographic
Production Technology: The forms were 3D printed and coated with several holographic paint layers applied by an industrial airbrush. Shape and a colour give a hint about the duality of the smell preserved in one form.
Design Challenge: The project's greatest challenge was to stay on the scientific side and translate real phenomena into the experience for the ordinary person.
Research: There are thousands of chemical substances. The exploration is about unique pairs which have the same formula but have two different smells. Only a small variation in the arrangement of their atoms makes them different. This rare and unique phenomenon was found and confirmed with experts (perfumers and chemists) through the research.
Inspiration: The complexity of the human senses is impressive. If you are interested in the topic, it will bring you to the research in the chemistry behind them, in this project specifically to smells.
Project Duration: The project started in January 2017 in Moscow and finished after five months. It was exhibited in the "Reveal" show in June 2017.
Operation Flow: People can smell and grab the sculptures to experience them from different angles.
Team Members: Art Direction & Design – Asya Demidova