Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding by Updesign

Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding by Updesign is a highly esteemed winner of the very prestigious 2022 A' Design Award Perak in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.

PerakGrafis· 2022

Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding

by Updesign

Client: Xin’an Sub-district Office

A' Design Award Perak Winner in Grafis Category

42,870

Verified Award Winner

Verify Award Status for #130551

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding

Gaya impresionis Henri Rousseau diterapkan dengan cerdik sebagai elemen visual utama dalam proyek ini. Rambu wayfinding dirancang sebagai siluet ilustrasi impresionis yang menarik di sana-sini di taman, menciptakan aura perbukitan ramah lingkungan yang tenang bagi pengunjung. Pemikiran seniman dan tujuan proyek diresonansi oleh konsep harmoni antara manusia dan alam.

The Recognition

About the A' Design Award Perak

Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Shenzhen Jiangangshan Hill Park Sistem Tanda Wayfinding adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Henri Rousseau's impressionist style is ingeniously applied as the main visual elements into this project. Wayfinding signs are designed as interesting impressionist-illustration silhouettes here and there in the park, creating a tranquil eco-friendly hilly aura for visitors. The artist's thoughts and the project's purposes are brought into resonance by the concept of harmony between human and nature.
Dimensions & Packaging: Material – Stainless Steel Baking Finish: 3mm thick, Sign Board Size: 2200mmX520mmX90mm, Sign Board Base: 700mmX800mmX600mm
Tags: Park, wayfinding signs, the way of gentle “hidden”, silhouettes, handmade technology, illustration, nature
Production Technology: Wayfinding sign boards requires only handmade processing technology without any weldings and creases. Thus, it needs high-quality metal materials with strong hardness and toughness to achieve artistically pierced and integrally bent appearance. In detail, the boards are set in a friendly lower position, and rounded edges of the boards and their pierced patterns are considerately designed, so that children could freely get in touch with them when they are curious about these interesting boards.
Design Challenge: The biggest challenge in this project is to assemble one complete sign board. Despite of semi-handmade crafts, the end-to-end combination still requires the precision of machine. In addition, smoothing process for rounded edges of the pierced patterns requires workers' carefulness and quality control of quantitative standards due to millimeter precision of included angle details. These details are particularly important for keeping style of the original works after the transformation.
Research: It's a process of combing art history to choose illustration works from one of famed artists in the world as the sample for silhouette style. Actually, many illustration works are suitable for making silhouettes, but few could accurately depict the vividness of animals and plants with distinct aesthetic adorning sense to meet various wayfinding signs in different application scenarios. A lot of time is spent in this project in pursuing the balance between craft effects and artistic style.
Inspiration: The wayfinding signage system is designed for a wooded hilly municipal park in Shenzhen. It's close to a reservoir, some early high-end residences and school districts. The design is required to preserve the existing ecological experience for most neighboring visitors who are familiar with the ways there. Accordingly, UPD adopts low-contrast colored silhouette art effect to well integrate the whole system into the natural environment in a gentle "hidden" way with basic function of wayfinding.
Project Duration: April 2020 Bao'an District, Shenzhen, Guangdong, China
Operation Flow: Permeable pierced wayfinding signs are gently immersed into their wooded hilly surroundings. Light and shadows are joyfully playing between scattered illustration-silhouette sign boards and woods on the hills in a harmonious way. Visitors will enjoy a visually peaceful ambience when they are meandering among wooded paths.
Team Members: Zhang Yi（creative director）
Wen Yuehua（project manager）
Shen Hang（designer）
Image Credits: Updesign