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Stacked Cubes Promosi Kegiatan by Xin Meng

Stacked Cubes Promosi Kegiatan by Xin Meng is a highly esteemed winner of the very prestigious 2023 A' Design Award Besi in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.


BesiGrafis· 2023

Stacked Cubes Promosi Kegiatan

by Xin Meng

Client: Shanghai Jiao Tong University

A' Design Award Besi Winner in Grafis Category

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The Design

About Stacked Cubes Promosi Kegiatan

Penyelenggara HCM (Pasar Kontainer Hongqiao) menggunakan kontainer sebagai unit dasar untuk secara leluasa membangun ruang pasar yang dibutuhkan. Kubus bertumpuk adalah proyek promosi untuk pasar ini, termasuk desain font, poster, dan video. Sebagai wadah komunitas kreatif bertema, pasar ini menyediakan beragam hiburan kreatif bagi warganya. Perancang telah merancang font baru, yang terinspirasi oleh kombinasi wadah yang bebas.

The Recognition

About the A' Design Award Besi

Stacked Cubes Promosi Kegiatan adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Stacked Cubes Promosi Kegiatan diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Stacked Cubes Promosi Kegiatan dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Stacked Cubes is the market space required by HCM (Hongqiao container market) organizers to freely build containers as basic units. Font works reconstruct the common elements of small cubes according to the shape of Latin letters. The designer uses the modular font as a metaphor for the free combination of containers, hoping to better express the characteristics of the market with the help of the feeling of the modular font.
Dimensions & Packaging
This visual design has no fixed size and can be used according to the size of the media.
Tags
Graphic Design,Brand, poster, Font design, Modularizatio
Production Technology
Posters are created and designed in Adobe Illustrator and Photoshop.The poster is best reproduced as printed matter. This can create a special atmosphere by the texture of the paper. Videos are made with Effect.
Design Challenge
The challenge of this project is the design of fonts.
Research
The project aims to promote Hongqiao container market (HCM), a commercial activity. The success of the project is largely due to the design of poster fonts, which are very consistent with the style of the event. The bright colors of posters and videos attracted the attention of the audience.
Inspiration
The design is inspired by the containers stacked on the wharf. Containers of the same size can often be stacked into different shapes.
Project Duration
The project was launched in Shanghai in January 2022 and completed in April 2022.
Operation Flow
This poster will be used as an experimental poster for typography and as an exhibit for design exhibitions. Typography posters have the same function as works of art.
Image Credits
Image #1: Creator Xin Meng, Independent production, 2022.
Image #2: Creator Xin Meng, Independent production, 2022.
Image #3: Creator Xin Meng, Independent production, 2022.
Image #4: Creator Xin Meng, Independent production, 2022.
Image #5: Creator Xin Meng, Independent production, 2022.
Video Credits: Operator & Production Xin Meng

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