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Allowonce Konsep Aplikasi Seluler by Hyunah Oh

Allowonce Konsep Aplikasi Seluler by Hyunah Oh is a highly esteemed winner of the very prestigious 2023 A' Design Award Besi in Desain Teknologi Seluler, Aplikasi dan Perangkat Lunak Competition Category.


BesiSeluler· 2023

Allowonce Konsep Aplikasi Seluler

by Hyunah Oh

Client: OHEL Studio

A' Design Award Besi Winner in Seluler Category

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Verified Award Winner

Verify Award Status for #149329

Colors

The Design

About Allowonce Konsep Aplikasi Seluler

Allowonce adalah konsep aplikasi seluler yang dirancang untuk membantu kaum muda mengelola, merencanakan, dan membatasi pengeluaran mereka sekaligus, dengan menerbitkan kartu tunjangan virtual bulanan. Dengan membelanjakan uang pada kartu Allowonce, pengguna dapat dengan mudah membatasi pengeluaran mereka sesuai anggaran bulanan yang diinginkan dan mencatat/melacak pengeluaran mereka secara lebih efisien dengan memberi label tepat setelah mereka melakukan pembayaran. Karena penganggaran, perencanaan, dan pelacakan pengeluaran semuanya dimasukkan ke dalam proses penerbitan kartu Allowonce, pengguna tidak perlu mengunduh banyak aplikasi untuk mengelola keuangan mereka.

The Recognition

About the A' Design Award Besi

Allowonce Konsep Aplikasi Seluler adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Allowonce Konsep Aplikasi Seluler diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Allowonce Konsep Aplikasi Seluler dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This app concept was designed to help young adults manage, plan, and limit spending in one go, on a virtual allowance card. By using this Allowonce card, users can easily limit and track their spending.
Dimensions & Packaging
Mobile app concept intended for iOS devices.
(screen size : 390 x 844 px, optimized for iPhone 13 Pro)
Tags
Finance, credit card, banking, mobile, saving, spending, budgeting, young
Production Technology
Prototyping - Figma / Mock-ups - Adobe Photoshop / User research & testing - Slack, Zoom, Google Forms
Design Challenge
The most challenging part was to come up with the right solution idea that incorporates various user pain points identified during the user interview process. Users had different issues : some pointed to budgeting, while others mentioned difficulties of recording spending, and still other users complained about the inaccurate, untimely statements. I had to come up with a solution that encompasses and balances all those needs in one seamless flow, and that was the most challenging part of this project.
Research
< User interviews >
Objective : uncover user pain points in using existing market solutions
Methodology : Zoom call, 1 hour each, 5 users within age 18-35
Results : Key pain points were identified
< Usability testing >
Objective : test usability & validity of solution
Methodology : Slack huddle, 20 min each, 2 rounds with 10 users within age 18-35
Results : validity of solution was confirmed, task flow was extended.
< A/B testing >
Objective : quickly test user preference of certain screens
Methodology : Google Forms, 8 users within age 18-35
Results : 3 screens were redesigned
Inspiration
The idea of Allowonce came from user interviews. Allowonce is essentially a creative mashup of the different types of apps that users mentioned that they were using. Allowonce provides automated budgeting and spending tracking by combining the usability of credit cards, the interactivity of mobile apps, and active communication, an all-in-one virtual allowance card that eliminates the need to juggle between budgeting and banking apps.
Project Duration
This app concept started in May and was finished in August 2022, as a capstone project for BrainStation's UX Design Bootcamp. Even after the project was finished, user testing and iterations continued.
Operation Flow
The main flow shows all core functionalities of the app concept, which include budgeting, spending, and tracking : how a user might put in their income, expenses and financial goal(s) to (1) obtain automatically calculated budget, (2) issue an AllowOnce card for the month, (3) spend money from the card, and (4) record their spending.
Image Credits
N/A

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