Tracing Tipografi Kemasan by Yichen Wang

Tracing Tipografi Kemasan by Yichen Wang is a highly esteemed winner of the very prestigious 2024 A' Design Award Besi in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.

BesiGrafis· 2024

Tracing Tipografi Kemasan

by Yichen Wang

Client: Ycstudio

A' Design Award Besi Winner in Grafis Category

10,315

Verified Award Winner

Verify Award Status for #152769

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Tracing Tipografi Kemasan

Tracing adalah tipografi unik yang dirancang khusus untuk kemasan kertas kalkir. Desain ini melampaui fungsi, menjadi medium untuk imajinasi dan ekspresi. Mengusung minimalisme, 'Tracing' menggabungkan fitur tegas dengan sentuhan halus. Desain ini mengambil inspirasi dari berbagai jenis huruf, menampilkan keragaman ketebalan goresan. Setelah banyak versi, keseimbangan antara ketegasan dan kelembutan tercapai. Setiap elemen dibuat dengan cermat, memastikan tampilan yang kohesif. Tracing bukan sekadar jenis huruf; ia menginspirasi kreativitas di atas kertas.

The Recognition

About the A' Design Award Besi

Tracing Tipografi Kemasan adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Tracing Tipografi Kemasan diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Tracing Tipografi Kemasan dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Tracing" is a typography design project for tracing paper packaging, embodying creativity and self-expression. Its minimalist design captures the essence of tracing paper with a captivating blend of boldness and delicacy. Stroke by stroke, the typeface evokes strength and fragility, striking a harmonious balance. It invites individuals on a journey of self-expression, reassuring them that their ideas are worthy of being traced, cherished, and shared with the world. "Tracing" is a conduit for boundless imagination, empowering individuals to fearlessly express themselves.
Tags: Typography Design, Tracing Paper, Packaging Design, Minimalism, Boldness, Delicacy
Production Technology: Designing "Tracing" involves a meticulous process combining creativity and precision. The designer uses software like Adobe Illustrator and Photoshop, starting with sketches and refining them digitally. Each glyph is crafted using vector-based tools for consistent proportions and spacing. Testing ensures compatibility and legibility across platforms and mediums. "Tracing" offers a visually striking option for packaging, blending artistry and technical expertise.
Design Challenge: Pushing the boundaries of simplicity while maintaining legibility and aesthetic appeal was the biggest challenge.
Research: Research Background: The research explored tracing paper's transformative power for creativity and self-expression. Typography design's potential to enhance the tracing experience was investigated.
Methods and tools: diverse typeface exploration, sketching, Adobe Illustrator, collaborating with typography and graphic design professionals.
Participants: Experts in typography, graphic design, and printing contributed insights to refine the typeface.
Results: "Tracing" yielded a captivating typeface blending boldness and delicacy. It transformed tracing paper into a gateway for creativity.
Insights: Achieving a balance between boldness and delicacy requires attention to detail. Design can elevate functional products, fostering self-expression and imagination.
Inspiration: The inspiration behind the design of "Tracing" lies in the transformative power of tracing paper itself. It goes beyond functionality, becoming a symbol of creativity and self-expression. The designer's quest to find the perfect font led to the discovery of strokes that possessed both thickness and thinness, igniting a creative process that embraced boldness and delicacy.
Project Duration: From August 2022 to March 2023, New York.
Operation Flow: To apply the "Tracing" font effectively, please choose an elegant or modern simplicity design for your packaging. On a black background, ensure contrast by using light-colored fonts such as white, silver, or gold. Maintain a clear hierarchy by selecting appropriate font sizes. Adjust spacing and kerning for legibility and visual balance, and center-align text elements for a pleasing composition. On a white background, create contrast by using dark-colored fonts like black or charcoal gray, and establish a clear hierarchy with varying sizes. Adjust spacing and kerning for legibility and aesthetics, while maintaining consistent alignment for a clean and organized appearance. Remember to test the font on actual packaging materials, consider printing variations, and proofread for readability.
Team Members: -