Rebranding Emplus Identitas Emplus by Ruud Winder - Rebrandt® is a highly esteemed winner of the very prestigious 2024 A' Design Award Perunggu in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.
PerungguGrafis· 2024
Rebranding Emplus Identitas Emplus
Client: Rebrandt®
A' Design Award Perunggu Winner in Grafis Category
Verified Award Winner
Verify Award Status for #160251The Design
About Rebranding Emplus Identitas Emplus
Dalam dunia yang terus berubah, ekspektasi dan kebutuhan pasien juga berubah dalam lanskap layanan kesehatan. Departemen kedokteran darurat harus menjadi yang pertama dalam mengantisipasi perubahan dalam perawatan medis. Untuk terus mendapatkan informasi terkini di bidang baru ini, Emplus menawarkan pelatihan dan pembinaan. Dalam desainnya, departemen Kedokteran Darurat digambarkan dengan lambang salib medis yang khas, namun dengan sebuah titik pada bagian yang hilang. Simbolisme ini, yang merujuk pada potongan puzzle yang hilang yang disediakan oleh Emplus, juga ditampilkan dalam ilustrasi.
The Recognition
About the A' Design Award Perunggu
Rebranding Emplus Identitas Emplus adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Rebranding Emplus Identitas Emplus diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Rebranding Emplus Identitas Emplus memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The world around us is constantly changing, and so are the demands of the patients, and the way we provide healthcare. Emergency Medicine was always and will always be at the forefront of healthcare. Emplus offers training courses for Emergency Medicine professionals. The essence of the Emplus identity design is to captured the dynamics and visualizing that missing piece that makes the difference. The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
- Dimensions & Packaging
- European DIN sizes.
- Tags
- EMplus, design, Ruud winder, emergency medicine, courses, The Netherlands
- Production Technology
- Digital and paperwork
- Design Challenge
- Keep it as simple as possible, but still telling so much, that's a challenge!
- Research
- The creative team has made endless test series to arrive at the correct layout and the right size of the dots.
- Inspiration
- Inspired by the visual language typically used in the medical world, the designer wanted to create new forms by abstracting the essence and delving deeper into simplicity. The combination of the red cross with a subtle aqua-colored dot creates a medical icon with the nuance of the 'missing piece' for which Emplus provides the training.
- Project Duration
- EMplus started in 2023 and will continue to grow the following years.
- Operation Flow
- The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
- Patents
- All rights: Rebrandt / Ruud Winder 2024
- Team Members
- ruud winder - branding Architect and Designer
peter puntman - Motion Graphics
linda kaandorp — dtp
veronica stroomer — Microsoft documents
simone winder — assistent designer - Image Credits
- All rights: Rebrandt / Ruud Winder 2024
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