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Omar Khayyam Seri Poster by Vahid Mirzaei

Omar Khayyam Seri Poster by Vahid Mirzaei is a highly esteemed winner of the very prestigious 2025 A' Design Award Perak in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.


PerakGrafis· 2025

Omar Khayyam Seri Poster

by Vahid Mirzaei

Client: Vahid Mirzaei Design

A' Design Award Perak Winner in Grafis Category

Colors

The Design

About Omar Khayyam Seri Poster

Omar Khayyam adalah serangkaian poster urban yang menyajikan puisi penyair Persia Omar Khayyam. Poster-poster ini menandai peringatan 975 tahun kelahiran penyair tersebut. Setiap poster menggabungkan tipografi Persia dengan terjemahan bahasa Inggris yang ditempatkan di area kiri atas. Desain hurufnya bersumber dari kaligrafi Persia klasik dan disempurnakan agar mudah dibaca di ruang publik yang sibuk. Setiap poster berukuran 150 kali 107 sentimeter dan menggunakan warna CMYK pada resolusi 300 dpi. Seri ini dipamerkan di stasiun-stasiun metro dan ruang publik lainnya di Teheran.

The Recognition

About the A' Design Award Perak

Omar Khayyam Seri Poster adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Omar Khayyam Seri Poster diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Omar Khayyam Seri Poster adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.
Dimensions & Packaging
150 cm X 107 cm
CMYK color
300 dpi
Tags
Khayyam, Poster, Calligraphy, Typography, color, life, minimal
Production Technology
The posters utilize digital typography, combining Persian calligraphy with modern graphic design principles. The process involved custom type design, composition refinement, and digital rendering to ensure clarity and aesthetic harmony. The typography is crafted to evoke the elegance of classical Persian script while maintaining legibility for contemporary audiences in public spaces.
Design Challenge
Balancing traditional Persian calligraphy with modern digital typography was a key challenge. Ensuring readability in busy urban settings, maintaining cultural authenticity, and integrating bilingual content harmoniously required meticulous composition. Additionally, adapting the artwork for various public spaces while keeping a cohesive visual identity posed a creative and technical challenge.
Research
Omar Khayyam was a Persian poet, mathematician, and philosopher whose quatrains explore existential themes, fate, and the passage of time. His poetry has influenced visual arts, literature, and philosophy worldwide. In design and typography, his verses inspire expressive forms, merging aesthetic beauty with intellectual depth. This project extends his legacy into public art, engaging new audiences with his profound reflections.
Inspiration
The project was inspired by Khayyam’s timeless wisdom and its relevance to modern life. His poetry explores fate, existence, and the fleeting nature of time, themes that resonate deeply today. The idea of bringing classical Persian literature into contemporary public spaces came from a desire to bridge history, art, and everyday life, creating moments of reflection amid the urban rush.
Project Duration
The project started in February 2023 in Tehran and finished in June 2023 in Tehran, and was exhibited in Metro stations and urban spaces in May 2023.
Operation Flow
The interaction happens as passersby encounter the posters in urban spaces, catching their eye with intricate Persian typography. The key frames include the first glance, where the poetry’s visual elegance intrigues, followed by reading the English translation, offering accessibility. The final frame is reflection, where viewers connect with Khayyam’s words, making his poetry a part of their thoughts and urban experience.
Image Credits
Designed by Vahid Mirzaei

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