Nowy Styl Stan Pameran oleh Konarski and Bzowski Piotr Duraj

Karya Nowy Styl Stan Pameran oleh Konarski and Bzowski Piotr Duraj adalah pemenang yang sangat dihormati dari 2026 A' Design Award Emas yang sangat bergengsi dalam Kategori Kompetisi Desain Arsitektur Pameran Dagang, Interior dan Pameran.

EmasPameran Dagang· 2026

Nowy Styl Stan Pameran

oleh Konarski and Bzowski Piotr Duraj

Klien: Konarski & Bzowski

Pemenang A' Design Award Emas dalam Kategori Pameran Dagang

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Tentang Nowy Styl Stan Pameran

Nowy Styl adalah stan pameran yang dibuat untuk mempresentasikan furnitur kantor pada sebuah pameran dagang. Stan ini menempati area seluas 607,5 meter persegi dan mengikuti prinsip-prinsip desain biofilik. Tata letaknya didasarkan pada metafora sebatang pohon, yang diwujudkan melalui objek-objek yang dibangun. Kipas menghasilkan embusan angin lembut yang menghidupkan ruang, sementara pencahayaan hangat mengingatkan pada sinar matahari yang menembus dedaunan. Desain ini menempatkan pengalaman manusia di atas penjualan langsung. Tujuannya adalah menunjukkan bagaimana sebuah tempat kerja dapat mendukung kesejahteraan, mengurangi stres, dan meningkatkan fokus.

Pengakuan

Tentang A' Design Award Emas

Nowy Styl Stan Pameran adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Nowy Styl Stan Pameran diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Nowy Styl Stan Pameran menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

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Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: For Orgatec 2024, Nowy Styl presented an anthropological experiment in workplace wellbeing. As a brand specializing in office furniture, the company aimed to showcase its products from an entirely new perspective. The radical concept addressed a fundamental human paradox — the simultaneous yearning for nature and the need for controlled environments. Despite technological progress, Nowy Styl recognized that people still crave a primal connection with the natural world.
Dimensi & Kemasan: The stand is 607,5 square metres.
Tag: fair, wellbeing, nature, personification, control, instinct
Teknologi Produksi: In our design process, we drew inspiration from the metaphor of a tree, manifesting this concept through the physical objects we created. To enhance immersion and create an otherworldly experience, we incorporated motion using fans, simulating a gentle breeze that animated the environment. This movement not only brought dynamism to our designs but also fostered a sense of tranquility.
The implementation of warm lighting was crucial in evoking the sensation of sunlight filtering through leaves. This strategic lighting choice added depth and warmth to the surroundings, enhancing the overall atmosphere.
Tantangan Desain: Mind seeks comfort and patterns that can lean on, because it feels safe. Moment when we go beyond our comfort zone isn't pleasant, but only by doing so, we can grow. This project rejected trade fair norms twice over: first by involving non-design teams in creation, then by prioritizing human experience over hard selling. The stand didn't just showcase furniture; it demonstrated how workspaces could (and should) make us feel.
Riset: Our design research for the Nowy Styl project was rooted in understanding the profound impact of urbanization on mental health and well-being. We utilized various design tools and technologies, including 3D modeling software, mood boards helped us curate materials and colors that resonate with nature. We also created a lot of mockup projects to ensure good quality and translation from idea to reality.
Inspirasi: Inspiration for our project arose from the increasing disconnection from nature due to urbanization, impacting mental health and creativity. Focusing on biophilic design, we aimed to integrate natural elements to promote well-being, reducing stress and enhancing focus. We collaborate with AI paradoxically - became a creative process in which we needed to balance technology with our human intuition. Our task was to transform preliminary abstract visions into concrete, tangible solutions.
Durasi Proyek: The project was designed in July and August 2024, and it's exhibited on Orgatec 2024 in Cologne, Germany.
Alur Operasi: Focusing on the human experience through design not only improves employee retention and satisfaction but can also lead to better organizational outcomes due to motivated and engaged employees. Here, we created that perfect balance between the comfort of wilderness and unpredictability.
Anggota Tim: Designer: Artur Suchan
Designer: Piotr Duraj
Project Managers: Sebastian Duda, Daniel Konarski, Jaroslaw Bzowski
Kredit Gambar: Image #1: Photographer Michal Jaworski, Orgatec, 2024.
Image #2: Photographer Michal Jaworski, Orgatec, 2024.
Image #3: Photographer Michal Jaworski, Orgatec, 2024.
Image #4: Photographer Michal Jaworski, Orgatec, 2024.
Image #5: Photographer Michal Jaworski, Orgatec, 2024.