Suzhou Bay Grand Theatre Identitas Visual by Jiayi Lu

Suzhou Bay Grand Theatre Identitas Visual by Jiayi Lu is a highly esteemed winner of the very prestigious 2026 A' Design Award Perunggu in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.

PerungguGrafis· 2026

Suzhou Bay Grand Theatre Identitas Visual

by Jiayi Lu

Client: Suzhou Bay Grand Theatre

A' Design Award Perunggu Winner in Grafis Category

13,251

Verified Award Winner

Verify Award Status for #182136

View at A' Design Award Press Release Award Badge

Colors

The Design

About Suzhou Bay Grand Theatre Identitas Visual

Suzhou Bay Grand Theatre adalah identitas visual yang diciptakan untuk pengumuman tahunan sebuah teater di Suzhou, Tiongkok. Desain ini memadukan lubang kunci dan pita Möbius. Lubang kunci menghubungkan dua ruang dan menjadi saluran sekaligus jalur. Pita Möbius menembus lubang kunci layaknya sebuah anak kunci, menandai peringatan lima tahun teater tersebut sebagai wadah bagi seni. Pita Möbius juga menyiratkan ketakterhinggaan dan merujuk pada bentuk gedung teater itu sendiri. Elemen-elemen dari repertoar penting ditempatkan di sekeliling citra utama, mengembalikan komposisi pada temanya.

The Recognition

About the A' Design Award Perunggu

Suzhou Bay Grand Theatre Identitas Visual adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Suzhou Bay Grand Theatre Identitas Visual diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Suzhou Bay Grand Theatre Identitas Visual memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Visual design for The Annual Announcement of Suzhou Bay Grand Theatre: keyhole and Mobius strip. The keyhole connects two spaces in objective form and becomes a channel and path.
Tags: Branding, Corporate Identity, Visual Design
Production Technology: The Mobius strip, like a key to unlock the future, passes through a keyhole, symbolizing that Suzhou Bay Grand Theatre, as a carrier of art, will usher in an even more brilliant future on its fifth anniversary.
Design Challenge: The keyhole connects two spaces in objective form and becomes a channel and path. The Mobius strip intuitively indicates the meaning of infinity, and also abstractly refers to the appearance of the theater.
Inspiration: As a key to open the future, the Mobius strip passes through the keyhole, indicating that Suzhou Bay Grand Theater, as the carrier of artistic works, will open a more exciting future on the occasion of its fifth anniversary.The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.
Project Duration: The project started in March 2025 in Suzhou, China and finished in April 2024 in Suzhou, China.
Operation Flow: The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.Art is flowing, time and space are changing, the universe is moving, there are boundaries and no limits, and any art form has the commonality of "infinite creation".
Patents: Copyrights belong to Suzhou Bay Grand Theatre, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Lu Xiao, Photographer：Jiayi Lu