C'YiShu Identitas Korporat by Wang Zhiqi

C'YiShu Identitas Korporat by Wang Zhiqi is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Desain Grafis, Ilustrasi dan Komunikasi Visual Competition Category.

PerakGrafis· 2020

C'YiShu Identitas Korporat

by Wang Zhiqi

Client: WangZhiqi

A' Design Award Perak Winner in Grafis Category

45,754

Verified Award Winner

Verify Award Status for #91288

View at A' Design Award Press Release Award Badge

Colors

The Design

About C'YiShu Identitas Korporat

C'YiShu adalah identitas korporat yang diciptakan untuk sebuah studio yang menggabungkan desain interior arsitektural dengan pendidikan piano. Identitas ini dibangun di sekitar simbol khusus yang menyatukan karakter Tionghoa dengan bentuk spasial. Grafis pendukung mewakili bidang usaha studio tersebut, yang meliputi desain, piano, kopi, dan furnitur. Simbol ini berfungsi sebagai sistem visual yang utuh, bukan sekadar sebuah logo tunggal. Penerapannya mencakup buku catatan, kartu nama, amplop, tas kain, dan bros, yang dibuat dengan cetak warna perak, hot stamping putih, kertas khusus, dan pemotongan laser pada logam.

The Recognition

About the A' Design Award Perak

C'YiShu Identitas Korporat adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. C'YiShu Identitas Korporat diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. C'YiShu Identitas Korporat adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designer have finished the customization of the unique symbol for project, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich, complete and unique brand system, easy to to remember and spread.
Dimensions & Packaging: Notepads82mmx190mm, notebooks105mmx148mm, sketch book210mmx297mm, business cards50mmx90mm/50mmx50mm, cards, cloth bags340mmx410mm ，envelope100mmx200mm，File pocket180mmx250mm，Work card70mmx10mm，Brooch20mmx22mm
Tags: visual communication design
Production Technology: Printing silver Hot stamping white Specialty paper Metal laser Hollowing
Design Challenge: Find the appropriate design language to reflect the connotation of the industry and brand
Research: The logo combines Chinese characters with spatial form skillfully, and impresses the audience in the communication process through its diversified design of the unique symbols.
Inspiration: Dominated by architectural interior design, it combines piano education with the concepts of "Chi" and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture.
Project Duration: The project started in November 2018 in Xi'an and finished in March 2019 in Xi'an, and was won Golden Pin Design Award 2019
Operation Flow: Designer have been weighing the use of different graphics to represent corresponding business forms, making repeated trials on the use of stripes of various thickness and gradient, and trying to obtain the effect of detail control as desired.
Team Members: WangZhiqi