Women of Wonder University Njirimara Ụlọ Ọrụ by Salvita Bingelyte

Women of Wonder University Njirimara Ụlọ Ọrụ by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

BronzEserese· 2020

Women of Wonder University Njirimara Ụlọ Ọrụ

by Salvita Bingelyte

Client: Salvita Design

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

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Colors

The Design

About Women of Wonder University Njirimara Ụlọ Ọrụ

Ederede Akwụkwọ: Women of Wonder University bụ njirimara ụlọ ọrụ e mepụtara maka ọzụzụ izu iri na abụọ na-akwadebe ụmụ nwanyị maka ọrụ na nguzozi ndụ n'ọdịnihu. Njirimara a jikọtara mkpụrụedemede mbụ nke Women of Wonder ka ọ bụrụ okwu mkpirisi WoW, e dere n'ederede siri ike. Pink na-anọchi anya nwanyị na ohere, blue na-acha nchara nchara na-anọchi anya mmeghe na echiche, ebe blue gbara ọchịchịrị na-anọchi anya ntụkwasị obi na ihe ọmụma. A na-eji logo nwere agba n'elu ndabere ọcha, ebe a na-eji logo ọcha n'elu ndabere na-egbuke egbuke. Nhazi a na-enye ikpo okwu ahụ nhụta dị elu na ike.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Women of Wonder University Njirimara Ụlọ Ọrụ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Women of Wonder University Njirimara Ụlọ Ọrụ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Women of Wonder University Njirimara Ụlọ Ọrụ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
Dimensions & Packaging: The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
Tags: University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
Production Technology: I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
Design Challenge: To create a logo for a future women university that would stand apart from the regular universities.
Research: Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
Inspiration: The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
Project Duration: Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
Operation Flow: I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
Image Credits: Copywriter Erin Hope Stevens