Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka by Juyeon Park

Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka by Juyeon Park is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Bronz in Nhazi Mbipụta na Mgbasa Ozi Ebipụtara Competition Category.

BronzMbipụta· 2021

Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka

by Juyeon Park

Client: Karandashi

Ihe Nrite A' Design Award nke Bronz Winner in Mbipụta Category

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The Design

About Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka

Ederede Akwụkwọ: Zodiacville Runners bụ akụkọ ifo e sere ese maka ụmụaka gbasara anụmanụ ndị bi na Zodiacville, bụ ndị sonyere na mmemme ọgba ọsọ nke Eze Dragọn hazitere. Ihe osise ndị a jikọtara njirimara nke eserese minhwa mgbe ochie nke Korea na ụdị pointillism dijitalụ. E doziri ọtụtụ obere ntụpọ dị larịị n'usoro n'otu n'otu, nke sitere n'echiche nke usoro ise ihe n'azụ nke ndịda ọwụwa anyanwụ ụwa. Akwụkwọ a dị 260 na milimita 260 n'ọtụtụ, nweekwa akụkụ gburugburu maka nchekwa. Akụkụ mbụ na-egosi akụkọ ahụ maka ụmụaka, ebe akụkụ nke abụọ na-enye ntuziaka mmụta na akụkụ ndị ọzọ maka ndị nkuzi.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Zodiacville Runners Ihe Osise Akwụkwọ Ụmụaka na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is an experimental mixture of traditional Korean 'minhwa' attributes, fable narratives passed from mouth to mouth, and illustrator's own digital pointillism painting styles. Accordingly, folkish episodes of zodiacville animals are based on the humorous and joyful sentiment of the festival. Furthermore, numerous dilute dots were blended layer by layer, inspired by the oriental back-painting technique.
Dimensions & Packaging: 260mm X 260mm, Rounding post-processing to prevent children from cutting their hands on a book
Tags: Illustration, Fairy Tale, Pointillism, Zodiac
Production Technology: Layering hard-type dots one by one, the illustrator materialized the pointillism in a digital drawing environment.
Design Challenge: There were concerns that humorous expressions could convey distorted visual messages to growing children, as this book was planned to be used in educational sites. Therefore, the contents were continuously consulted by professional elementary teachers and volunteers from youth institutions. Accordingly, the illustrations have undergone modifications to prevent expressing certain races or minority classes in negative stereotypes.
Research: The project is based on anatomical research to represent detailed animal characters that fit the cognitive ability of shapes of teenage children. In advance, the actual bones and muscle structures of the animals in the book were analyzed in detail. After that, the silhouettes were organically simplified and the deformation technique was applied to give character traits.
Inspiration: This is a children's fairy tale about Zodiacville's animals participated in the running festival hosted by the Dragon King. The illustrator and writer enriched episodes with ideas from several workshops in the plot conception stage. For example, a four-character idiom, "Monkeys and dogs don't get along well", was naturally included in the episode.
Project Duration: The duration of the project is from October 2018 to February 2019. The project was mainly carried out in South Korea. Later, other countries where the books are planned to be distributed are Uzbekistan, Kyrgyzstan, Kazakhstan, Russia, and Ukraine.
Operation Flow: The book is divided into Part1 for children and Part 2 for educators. Educators organize classes by referring to learning guides and supplementary materials in Part2, helping children understand contents in Part1. Educators use illustrations and Russian hint texts to encourage children to learn Korean and Korean culture naturally. Furthermore, children infer the situation with illustrations and learn in-depth on what the yellow-highlighted keywords mean in Korean.
Team Members: Juyeon Park
Image Credits: Juyeon Park, 2019